Job Summary:
Roles & Responsibilities:
- Manage company social media accounts (Instagram, Facebook, LinkedIn, X, etc.).
- Create and publish engaging posts, reels, and stories.
- Write captions, hashtags, and social media content.
- Schedule posts as per the content calendar.
- Respond to comments and messages professionally.
- Monitor social media trends and suggest recent content ideas.
- Track performance and prepare basic analytics reports.
- Coordinate with the design and marketing teams.
- Maintain brand consistency across all platforms.
- Help increase followers, engagement, and brand awareness.
Required Skills:
- Good written and verbal communication skills.
- Basic knowledge of social media platforms and their algorithms.
- Creativity and trend awareness.
- Basic understanding of Canva, Adobe Express, or similar design tools.
- Knowledge of video editing tools such as CapCut, VN Editor, or Premiere Pro (basic level).
- Understanding of social media analytics and insights.
- Time management and organizational skills.
- Ability to work independently and in a team.
Preferred Qualifications:
- Bachelor's degree in Marketing, Mass Communication, Journalism, or a related field.
- Internship experience in social media management will be an added advantage.
Key Performance Indicators (KPIs):
- Consistent content publishing.
- Growth in followers and page reach.
- Engagement rate (likes, comments, shares, saves).
- Reel/video views and impressions.
- Timely response to messages and comments.
- Quality and creativity of content.
- Campaign performance and lead generation (if applicable).
Pay: ₹18,000.00 - ₹25,000.00 per month
Benefits:
- Paid sick time
Work Location: In person
📌 Social Media Associate (Bhopal)
🏢 Act T Connect
📍 Bhopal
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