Role Objective:

Build and scale a high-performing channel ecosystem that drives predictable, repeatable revenue.

Core Responsibilities

- Appoint & onboard: Dealers, System Integrators, Regional Partners, Resellers
- Define channel strategy (coverage, margins, incentives)
- Expand presence across key regions & verticals
- Drive partner sales, joint calls & enablement programs
- Conduct product training & OEM coordination
- Monitor partner performance, targets & pipeline
- Resolve channel conflicts & pricing issues
- Work closely with marketing for channel campaigns
- Ensure channel discipline (pricing, branding, payment terms)

KPIs / Performance Metrics

- Number of active partners onboarded
- Channel-driven revenue
- Partner productivity & retention




- Regional coverage expansion

Required Skills & Experience

- 5–10 years in channel sales / distribution development
- Strong industry network in AV / IT / Electronics
- Experience working with OEMs & distributors
- Ability to build channels from scratch, not just manage existing ones

Must Have

- Strategic thinking + execution ability
- Willingness to travel extensively
- Robust authority handling partners

Job Type: Full-time

Benefits:

- Cell phone reimbursement
- Commuter assistance

Work Location: In person

📌 Channel Sales Manager (Dwarka)
🏢 Universal AV Solutions
📍 Dwarka