Drive PhonePe Ads' market presence and commercial growth across West and South India by nurturing key agency partnerships.
Lead a dual-focus strategy: embed PhonePe Ads into core agency media plans and host high-visibility immersion events to accelerate brand adoption and pipeline growth.
Serve as PhonePe's strategic ambassador, engaging agency leadership and CXOs with compelling data-driven ad solutions.
Key Responsibilities
Agency Partnership & Evangelism: Build deep, long-term relationships with planners, strategists, and executives across major agency holding companies to position PhonePe Ads as a preferred media channel.
Commercial Execution: Deliver weekly visibility on agency-level revenues, active sales pipelines, and key deal blockers directly to the Business Head.
Product & Market Alignment:
Partner with internal product and data teams to refine PhonePe’s audience cohort messaging and deliver sharp market feedback on competitor pricing and sentiment.
Required Skills & Capabilities
Strategic Relationship Management: Talent for securing executive buy-in, establishing credibility quickly, and managing high-level media networks.
Commercial Acumen: Strong grasp of agency economics, volume discounts, and trading structures to close win-win commercial deals.
Data Storytelling: Aptitude for distilling complex audience data into sharp, high-impact pitches for agency planners and CMOs.
Operational Discipline: Capability to balance multiple revenue tracks, pitch schedules, and event activations in a rapid-paced environment.