Job DescriptionDigital Media Planning - Senior Manager (Immediate Joiners Preferred)
NSeniority Level: Senior Level (5-8 Years)
NPosition Summary
nYou'll need to have a thorough knowledge of the media marketplace, opportunities available and build constructive relationships with key media owners where relevant using an innovative approach: in use of media, exploration of new forms of communication, research, presentation techniques.
NKey Responsibilities
nClient Relationship Management
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- Serve as the strategic partner and primary point of contact for senior client stakeholders N
- Deeply understand client businesses and proactively offer strategic media solutions aligned with their growth goals N
- Build and nurture long-term client relationships rooted in trust, performance, and value delivery N
- Translate business challenges into innovative and actionable media plans N
nBusiness Growth & Innovation
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- Identify and pursue upsell and cross-sell opportunities to expand the agency's scope with existing clients N
- Develop and present newmedia-led proposals that add value and strengthen client partnerships N
- Collaborate with the leadership team on pitches and business development initiatives N
- Contribute actively to revenue growth and agency profitability N
nMedia Strategy & Planning
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- Lead development and implementation of integrated media strategies tailored to client objectives N
- Ensure optimal budget deployment across digital platforms, with a robust focus on branding, performance and efficiency N
- Stay current with evolving media trends, tools, and innovations to guide campaign planning and ideation N
- Drive real-time campaign optimizations, balancing performance and creativity N
nCampaign Excellence
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- Oversee executionof end-to-end media planning and buying deliverables N
- Ensure quality and consistency across strategic recommendations, media plans, performance reviews, and post-campaign anal