About Us: The Brand Power Company (a WPP company) is a global leader in performance-driven advertising, helping FMCG brands drive trial, penetration, and sales at scale through trusted, third-party endorsement formats like Brand Power, Medifacts, and Home Tester Club. With 35 years globally and a strong presence in India since 2007, we partner with leading brands like Unilever, Reckitt, Dabur, ITC, Haleon, and more—delivering solutions that combine persuasion-led creative real consumer advocacy measurable impact. The Role: Client Growth Lead (Account Director Level) We’re looking for high-performing agency professionals who understand how FMCG brands grow—and can translate that into business opportunities and long-term partnerships. This is not a traditional servicing role. This is for someone who can own accounts like a business, identify growth levers, and convert them into revenue. What You’ll Be Responsible For: New Business Development & Account Management Find, open and grow a set of FMCG/OTC client accounts Identify white spaces, new opportunities, and revenue streams Drive new business from closed FMCG/OTC clients (80%) and incremental business from existing clients (20%) Build strategic POVs on how our solutions can solve brand challenges Senior Client Relationship Management Work closely with Brand Managers, Marketing Heads, and CMOs Become a trusted partner,



not just a vendor Lead high-impact conversations around campaign effectiveness, penetration growth, and ROI Strategic Thinking (Not Just Execution) Translate brand problems into communication media solutions Bring strong understanding of: FMCG marketing funnels Shopper behavior Digital TV retail ecosystems Internal Leadership Collaborate with creative, strategy, and production teams Drive clarity from brief → idea → execution → delivery Ensure high-quality output that delivers business results Who We’re Looking For 4–8 years experience in: Sales/Business Development experience in FMCG space Advertising agencies Media agencies Digital agencies Currently in roles like: Account Manager / Group Account Manager Account Director (or equivalent growth role) Strong Preference: Experience working on FMCG / OTC brands Proven ability to: Grow accounts Handle senior clients Influence decisions You’ll Stand Out If You: Think like a business owner, not just a servicing lead Are comfortable with numbers, growth targets, and revenue ownership Can connect marketing strategy → business impact What You Get Opportunity to work with top FMCG brands & marketing leaders A role that combines: Strategy Creativity Business growth High ownership rapid career progression Strong performance-linked incentives Backed by WPP global scale proven frameworks Compensation 8 to 14 lacs fixed Variable Location Mumbai (Andheri West)

📌 Business Development Manager (Maharashtra)
🏢 The Brand Power
📍 Maharashtra