02 Sep
|
Tata Consultancy Services
|
Hyderabad
02 Sep
Tata Consultancy Services
Hyderabad
Role: Adobe Analytics
Desired Experience Range: 6-10 Years
Drive: Walk-in-Drive (5-Sep-2026)
Location: Tata Consultancy Services Ltd, Paradigm Rajapushpa, Nanakramguda Serilingampalli, Puppalaguda, Rajendra Nagar, Hyderabad, Telangana, 500032.
Roles Responsibilities-
- Experience with implementing Adobe Analytics integration using Adobe Launch or CJA and AJO
- Knowledge of interactive marketing initiatives and terminology (Personalization, Paid Search, SEO, Affiliate, Comparison Shopping Engines, Email)
- Knowledge of social publishing and social listening products
- Experience with email campaigns
- Experiencein implementing Adobe Analytics using Adobe Launch, in technical analysis, design and development
- Experience in technical analysis, design and development
- Experience with Adobe Target personalization
- Experience with AEP WebSDK Implementation
- Experience with Event Driven Data Layer
- Experience with Onetrust Cookie consent manager
- Expert in Adobes Marketing Cloud and product integration, especially around content management, analytics, segmentation, and targeting
- Experience with developing custom reports via Adobe Analytics
- Strong hands-on with advanced JavaScript, jQuery.HTML and CSS
- Experience debugging with browser developer tools, Adobe Analytics debugger and Observe Point
- Well versed with Adobe Analytics features (variable configurations, segments, VRS, classifications etc.)
- Document Solution Design Reference (SDR)
- Fluent in digital marketing terminology
- Robust understanding of SDLC
- Ability to manage a project from start to finish and on-time
- Highly organized and able to work on multiple projects/clients simultaneously
- Experience in Agile and Scrum methodologies
- Polished and confident communication and presentation skills (verbal and written) with an emphasis on client-facing situations
- Proficient in Microsoft Office (Microsoft Word, Excel, PowerPoint, SharePoint, Visio)
- Results driven and self-motivated
- Implement technical requirements documents including Solution Design Reference (SDR).
- Manage tag containers, variables and implement content tagging
- Design and implement solutions for personalization, migration to AEP WebSDK
📌 Walk-in || Adobe Analytics (Hyderabad)
🏢 Tata Consultancy Services
📍 Hyderabad