About the Role:

Manufac Analytics Private Limited is looking for a proactive, analytical, and result-oriented Senior Lead Generation & Market Research Specialist (IT sales mandatory) to drive market expansion across global regions. In this role, you will lead end-to-end B2B prospecting—from conducting deep secondary market research to executing multi-channel outreach campaigns via LinkedIn, email, and cold outreach. The ideal candidate blends market intelligence with strong communication skills to qualify high-value prospects, generate qualified sales opportunities, and build a robust revenue pipeline.

Key Responsibilities:

- Market Research & Prospecting: Perform continuous market research to map industry trends, track competitor movements, and identify target accounts using tools like LinkedIn Sales Navigator, Apollo.io, ZoomInfo, and standard business directories.
- Lead Generation Strategy: Design and execute multi-channel lead generation strategies across target global regions (US, UK, Europe, Middle East, Australia).
- Outreach & Pipeline Management: Conduct hyper-personalized outreach through email sequences, LinkedIn messaging, and phone calls to decision-makers. Qualify leads based on business fit, pain points, and budget.
- Meeting Booking: Transition qualified prospects down the funnel by scheduling sales meetings and product demonstrations for the executive sales team.
- Campaign Optimization: Set up and run A/B testing on email messaging, subject lines, and call-to-action strategies to optimize conversion rates and outreach efficiency.
- Cross-Functional Collaboration: Partner with Marketing, Content,



and Creative teams to tailor value propositions, outreach collaterals, and Account-Based Marketing (ABM) strategies.
- CRM Data Integrity: Maintain clean, actionable prospect data, activity logs, and pipeline metrics in HubSpot or equivalent CRM systems.
- Performance Tracking: Monitor performance analytics (open rates, response rates, meeting conversion rates) and present monthly strategy recommendations.

Required Skills & Qualifications:

- Experience: 3–5 years of hands-on experience in B2B Market Research, Lead Generation, or Sales Development (SDR/BDR).
- Tools & Databases: Advanced proficiency with LinkedIn Sales Navigator and prospecting tools (Apollo.io, ZoomInfo, Lusha, or Hunter.io).
- Outreach Expertise: Solid track record in cold emailing, LinkedIn outreach, cold calling, and email sequence automation.
- CRM Operations: Working experience with major CRM platforms (HubSpot, Salesforce, or Zoho CRM).
- Communication: Superior verbal and written business English skills, with an ability to write sharp, persuasive outreach copy.
- Research Capability: Proven ability to analyze industry verticals, map organizational structures, and pinpoint key decision-makers quickly.
- Market Exposure: Prior experience prospecting across international regions (US, UK, EMEA, APAC).

Preferred Skills:

- Domain knowledge in IT Services, SaaS, Industrial Analytics, or Enterprise Software Development.
- Familiarity with Account-Based Marketing (ABM) frameworks.
- Experience with marketing automation and email delivery infrastructure optimization (SPF, DKIM, warm-up tools).

📌 Sr. Lead Generation+Market Research (IT sales mandatory)) (Gurugram)
🏢 MANUFAC
📍 Gurugram