02 Sep
|
Satyam Venture Engineering Services
|
Hyderabad
02 Sep
Satyam Venture Engineering Services
Hyderabad
Satyam Venture Engineering services Hiring - Sales & Marketing Specialist - Hyderabad
Position Objective: To mobilize and support Demand generation and Branding in the automotive engineering services domain, contributing to sustainable bookings pipeline for Sales, and Brand Preference of customers.
Key Responsibilities
- Monitor competition and market trends in the automotive ecosystem
- Define Ideal Customer Profile (ICP)
- Segment: OEMs, Tier 1s, EV startups
- Build account-based marketing (ABM) strategy
- Campaign-based lead generation
- MQL → SQL conversion tracking
Key Responsibilities - Digital Marketing & Brand Building
- Website revamp (positioning as premium engineering partner)
- SEO / SEM for automotive engineering keywords
- LinkedIn campaigns targeting engineering leaders
- Email marketing
- Thought leadership content (EV, ADAS, CAE, CAD etc)
- Case studies & whitepapers
- Work closely with Delivery, Engineering, Pre-Sales, and Finance teams
- Employer branding for engineering talent
Key Responsibilities - Event & Field Marketing
- Event selection & ROI analysis
- Booth design & messaging
- Pre-event digital campaigns and Post-event lead follow-up process
- Regional coordination with Sales heads
Key Responsibilities - Farming Support
- Account-specific campaigns for top 20 customers
- Cross-sell campaign kits
- Executive connect programs
- Quarterly newsletter to existing clients
Experience Requirement
- Has in-depth experience of handling global markets
- 10–15 years in B2B Marketing. Sales experience is a plus
- Proven track record of Demand generation, ABM and Event success
- Exposure to Engineering Services / IT Services / Automotive domain is strongly desirable
Skill and Success Traits Requirement
- Strong communication and interpersonal skills
- Digital marketing & automation tools
- Event management (global exposure)
- Ability to work across global, cross-cultural teams
- Ownership mindset with solid accountability
- Comfortable working with CXO-levels (customers)
- People management skills (may need to handle a team in future)
- Willingness to travel internationally
If Interested, please share the updated profile with
[email protected]
📌 Senior Marketing Manager (Hyderabad)
🏢 Satyam Venture Engineering Services
📍 Hyderabad