Company Description Candico India Limited is a diversified manufacturer in the confectionery, chewing gum, pharmaceutical, and wellness segments, recognized for its emphasis on innovation and quality. Founded in 1997, the company has developed strong capabilities in creating candies, toffees, chewing gums, soft chews, functional wellness products, and specialized pharmaceutical and nicotine replacement offerings. With integrated product development, formulation, R&D;, manufacturing, quality assurance, and packaging, Candico supports both its own brands and contract manufacturing or private-label partners from concept to finished product.

The company serves consumers across India and global markets, with a growing focus on wellness-oriented formats that suit modern lifestyles. Candico is committed to combining taste, innovation, and wellness in every product it delivers.

Role Description The Sales Officer role is a full-time, in office position based in Gurugram.

The Sales

Officer will be responsible for managing sales activities in assigned territories, building and maintaining relationships with distributors, retailers, and key accounts, and driving volume and value growth for Candico’s product portfolio. Day-to-day tasks include identifying and converting new business opportunities, generating leads, executing channel sales strategies, and ensuring effective sales operations such as order processing, inventory monitoring,



and collection follow-up. The role involves regular customer visits, resolving service issues, monitoring market trends and competitor activity, and providing feedback to internal teams to refine sales plans and promotional initiatives.

The Sales

Officer will collaborate closely with marketing, supply chain, and finance to ensure smooth execution of sales programs and customer satisfaction.

Qualifications

- Strong customer-focused skills, including Customer Service and Communication, with the ability to build trust and maintain long-term relationships.
- Experience in Sales Operations and Channel Sales, including territory management, distributor/retailer handling, and execution of sales plans.
- Lead Generation capabilities, with demonstrated ability to identify prospects, convert opportunities, and grow accounts.
- Proficiency in basic sales reporting, data analysis, and use of CRM or sales tracking tools.
- Prior experience in FMCG, confectionery, or related consumer products sales is preferred.
- Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience.
- Ability to work independently in the field, meet targets, and manage time and travel effectively within assigned markets.
- Comfort with on-site work in Gurugram and surrounding areas, including regular market visits.

📌 Sales Officer (Gurugram)
🏢 Candico Ind
📍 Gurugram