02 Sep
|
Mindlogicx
|
Bengaluru
02 Sep
Mindlogicx
Bengaluru
? We’re Hiring: Performance Marketer | 4+ Years Experience
We are looking for an experienced Performance Marketer who can independently plan, execute, optimize, and scale paid digital campaigns across major advertising platforms.
If you are highly data-driven, understand the complete digital marketing funnel, and know how to improve lead quality, conversion rates, acquisition costs, and ROAS , we’d love to hear from you.
? Key Responsibilities
• Plan and execute paid campaigns across Google Ads, Meta Ads, YouTube, LinkedIn , and other relevant platforms
- Develop campaign strategies based on business objectives, target audience, geography, funnel stage, and budget
• Manage lead generation, conversion, awareness, retargeting, and remarketing campaigns
• Conduct audience segmentation, keyword research, targeting, and budget allocation
• Monitor and optimize CPC, CPM, CTR, CPL, CPA, CAC, ROAS, conversion rate, and lead quality
• Run structured A/B tests across creatives, copy, hooks, audiences, landing pages, bidding strategies, and campaign structures
- Identify underperforming campaigns and take corrective action based on performance data
• Collaborate with design, video, and content teams to develop performance-focused ad creatives and winning hooks
• Implement and verify pixels, conversion tracking, events, UTMs, analytics, and attribution
• Analyze landing pages and marketing funnels to identify opportunities for conversion improvement
• Prepare weekly and monthly reports with clear insights, actions, results, and next steps
• Conduct competitor and market analysis and stay updated with advertising platform trends, policies, and automation
? Key Result Areas
✅ Qualified Lead Generation
✅ CPL, CPA & CAC Optimization
✅ ROAS Improvement
✅ Conversion Rate Optimization
✅ Efficient Budget Management
✅ Continuous Campaign Optimization
✅ Creative Testing & Scaling
✅ Accurate Conversion & Attribution Tracking
✅ Actionable Performance Reporting
✅ Scalable Growth Without Compromising Lead Quality
? Required Skills
- Google Ads
- Meta Ads Manager
- Google Analytics 4 (GA4)
- Google Tag Manager
- Search, Display & YouTube Advertising
- Retargeting & Remarketing
- Conversion Tracking & Attribution
- Landing Page Optimization
- Campaign Analytics & Funnel Analysis
- A/B Testing
- Excel / Google Sheets
- UTM Tracking & Reporting
- LinkedIn Campaign Manager
- Looker Studio
- CRM & Marketing Automation Integrations
- Meta Conversion API
- AI-assisted Campaign Analysis & Optimization
? Qualification
Bachelor’s degree in Marketing, Business, Digital Marketing, Communications , or a related discipline is preferred.
Google, Meta, or Analytics certifications will be an added advantage.
? Experience
4+ years of relevant qualified experience in Performance Marketing.
Hands-on experience managing, optimizing, and scaling paid campaigns with measurable business outcomes is essential.
? Interested candidates can apply/share their resume with us.
Know someone who would be a great fit? Tag them or share this opportunity with your network.
📌 Performance Marketer (Bengaluru)
🏢 Mindlogicx
📍 Bengaluru