About Nanobag

Nanobag creates ultralight, packable bags sold globally via our website, Amazon, and other channels. We need a Meta Ads Creative Designer to ideate high-performing ad creatives for Facebook and Instagram.

The Role In this performance creative role, you will analyse our ads, develop, and iterate Meta ads that capture attention, drive clicks, and convert. The ideal candidate blends deep understanding of ads with creating content strategy to deliver profitable ads.

Responsibilities

Develop creative concepts, hooks, angles, overlays, and supporting copy.

Build, test, and iterate variations of winning concepts.

Analyze performance metrics, research competitor trends, and maintain a testing pipeline with the marketing team.

What We're Looking For

Proven track record in Meta direct-response advertising and a strong portfolio.

Proficiency in Photoshop, Figma, and video tools like Premiere Pro, After Effects, or CapCut.





Understanding of mobile-first design and paid social metrics (CTR, CPC, CPM, CVR, CPA, ROAS).

Ability to quickly create strong hooks, produce high-quality work, and iterate based on data.

Robust Plus

Skill to design static and/or video creatives for Facebook and Instagram

Experience with DTC e-commerce, consumer/travel products, UGC ads, or partnership ads.

Skills in AI design tools, image retouching, testing frameworks, and landing page optimization.

What Good Work Looks Like

We need scroll-stopping creatives that clearly convey product value to drive immediate clicks. Ads should highlight key benefits like being ultralight, compact, strong, spacious, versatile, and more convenient than traditional reusable bags. Success means continually testing and expanding winning ideas across multiple angles and formats.

📌 Meta Ads Creative (India)
🏢 TipTop Things
📍 India