Position: Manager IT (SFA)

Location: Tirupur, Tamil Nadu.

Team Size: 5 direct reports (SFA application, mobile app development, and support)

Employment Type: Full-time, Permanent

Mode: 6 days per week - WFO

Experience: 7 – 10 years in IT, including 3+ years managing SFA/CRM platforms and software teams

POSITION SUMMARY

Ramraj Cotton Group is seeking a Manager – IT to own and drive the Sales Force Automation (SFA) platform and its companion mobile application across the company. The role sits at the intersection of technology and trade sales — the incumbent will manage the SFA application, lead a team, and act as the primary IT partner to the sales organization, translating field and trade requirements into reliable, scalable software capability.

KEY RESPONSIBILITIES

SFA Platform & Mobile Application Ownership

– Own the end-to-end lifecycle of the SFA software and its mobile app — roadmap, configuration, enhancements, releases, and day-to-day administration.

– Manage platform uptime, performance, and data integrity across beat planning, order booking, sales, scheme/claim management, and reporting modules.

– Evaluate and implement upgrades, integrations (ERP/ DMS/ SAP), and new features in line with evolving trade sales requirements.

– Drive user adoption across the field sales force, distributors, and Sales teams through training, documentation, and support.

Team & Software Delivery Leadership

– Lead, mentor, and manage a team including application developers, and support / QA staff.

– Plan sprints, prioritize the enhancement backlog, and ensure timely, quality delivery of releases and defect fixes.

– Set coding, testing, and release-management standards; conduct code and design reviews for critical changes.

– Manage vendor/OEM relationships where the SFA platform is sourced externally (e.g., Salesforce or comparable SFA/CRM products).





Functional & Business Partnership

– Work closely with the Sales, Trade Marketing, and Distribution teams to understand trade sales processes — primary/secondary sales, distributor management, scheme execution, and retail coverage.

– Translate business requirements from field sales and trade teams into functional specifications and system design.

– Publish and present SFA usage, adoption, and performance dashboards to sales and management stakeholders.

– Ensure the platform supports compliance standards and integrates cleanly with downstream ERP/DMS systems.

Governance & Continuous Improvement

– Maintain SLAs for platform support, incident resolution, and change management.

– Institute security, access-control, and data-privacy practices for the SFA application and mobile app in line with IT policy.

– Benchmark the platform against industry best practice and recommend a continuous improvement roadmap.

CANDIDATE PROFILE

Must-Have

– Bachelor's degree in Computer Science, IT, or equivalent disciplines.

– 7 –10 years of overall IT experience, with at least 3 years directly managing an SFA/CRM platform and mobile application.

– Proven experience managing a software programming/development team, including hands-on exposure to the SDLC requirements, design, coding, testing, and release.

– Robust functional knowledge of trade sales operations primary and secondary sales, distributor/dealer management, beat plans, schemes,



and claims — gained preferably in FMCG, apparel, or consumer-facing distribution businesses.

– Demonstrated ability to lead and develop the team, balancing technical delivery with people management.

– Strong stakeholder management skills, comfortable working directly with sales leadership and field teams.

Preferred

– Working knowledge of Salesforce or a comparable enterprise CRM / SFA platform, configuration, workflows, and reporting.

– Exposure to mobile app development/management (Android/iOS) for field-force applications.

– Experience integrating SFA with ERP/DMS systems (SAP, or similar) in a multi-location distribution environment.

– Prior experience in the apparel, textile, or FMCG sector.

Personal Attributes

– A go-getter with a robust sense of ownership and a bias for action.

– Collaborative team player who builds trust across IT and business functions.

– Sharp, analytical, and highly smart, able to grasp complex trade sales workflows quickly and translate them into system logic.

– Structured communicator, equally comfortable with field sales staff and senior management.

– Resilient and hands-on, willing to work close to the ground with field teams when needed.

WHAT WE OFFER

– A high-visibility role driving digital transformation of trade sales across a leading Indian apparel, fashion or textile group.

– Direct exposure to IT leadership and cross-functional sales and distribution stakeholders.

– A collaborative environment with the scope to shape the SFA roadmap and grow into broader IT leadership responsibilities.

Pay: ₹70,000.00 - ₹90,000.00 per month

Benefits

- Cell phone reimbursement
- Food provided
- Health insurance
- Internet reimbursement
- Leave encashment
- Provident Fund

Work Location: In person

📌 Manager – IT (Sales Force Automation) (Tiruppur)
🏢 Ramraj Cotton
📍 Tiruppur