Company Description Croyance Ventures is a growth-focused marketing partner that helps brands, apps, and businesses scale through performance marketing, programmatic advertising, and mobile-first acquisition strategies. The company specializes in programmatic, OEM, in-app, OTT/CTV, and mobile user acquisition across global markets, supporting startups, emerging businesses, and established brands. By combining strategy, creativity, and technology, Croyance Ventures manages the full growth lifecycle, from brand positioning and user acquisition to optimization and long-term performance scaling.

Its premium ecosystem of DSPs, SSPs, OEM inventory, and app growth solutions enables advertisers to reach the right audiences, maximize engagement, and improve conversion rates.

Croyance

Ventures is distinguished by a strong commitment to transparency, innovation, measurable performance, and building long-term partnerships that drive sustainable ROI.

Role Description The Head of Programmatic Partnerships is a full time, on-site role based in Gurugram, responsible for leading and expanding Croyance’s programmatic and mobile advertising partnerships across DSPs, SSPs, OEMs, publishers, and key strategic platforms. This role involves identifying and evaluating new inventory and data partners, negotiating commercial terms, and structuring long-term agreements that support performance and brand campaigns. The person in this position will oversee relationship management, ensure seamless onboarding and integration with internal teams, and collaborate closely with sales, operations,



and product to align partner capabilities with client needs.

Day-to-day tasks include monitoring partner performance, optimizing supply quality, driving incremental revenue opportunities, and maintaining rigorous standards for brand safety, compliance, and transparency. The Head of Programmatic Partnerships will also contribute to market positioning, represent Croyance at industry events, and provide thought leadership on programmatic trends and best practices.

Qualifications

- Strong expertise in programmatic advertising, including experience with DSPs, SSPs, OEM inventory, and in-app/OTT/CTV ecosystems.
- Proven track record in partnership development, contract negotiation, and vendor relationship management within digital advertising or adtech.
- Experience with performance marketing, user acquisition, lead generation, and campaign optimization focused on measurable ROI.
- Solid understanding of data-driven decision-making, analytics tools, and reporting to evaluate partner performance and supply quality.
- Ability to collaborate effectively with sales, account management, ad operations, and product teams to translate partner capabilities into client solutions.
- Strong communication, presentation, and stakeholder management skills, with the ability to influence at senior levels internally and externally.
- Leadership experience managing small to mid-sized teams, setting clear goals, and driving execution in a fast-paced environment.
- Familiarity with brand safety standards, privacy regulations, and industry best practices in

📌 Head of Programmatic Partnerships (Gurugram)
🏢 Croyance
📍 Gurugram