02 Sep
|
Bloom Cafe u0026amp; Cakery
|
New Delhi
02 Sep
Bloom Cafe u0026amp; Cakery
New Delhi
We are hiring a Marketing Head.
Bloom Group of Companies runs three design-led F&B; brands in Delhi NCR: Bloom Cafe & Cakery, Cicchetti Italiano, and Firenze Gelateria & Caffè.
We are looking for someone to own marketing end to end. Build the team, set the ideas, shoot them, and launch them. This is not a role for someone who waits to be told what to post.
? Delhi NCR | On-site, Full time ? ₹5 to 6 LPA ? Leads a Marketing Associate and an in-house Graphic Designer ? Reports to the Founders
WHAT YOU WILL OWN
- Full ownership of marketing across all three brands: strategy, calendar, creative, budget and results
- Building your own team. You will source, interview and hire the Marketing Associate and the in-house Graphic Designer, set their briefs, and approve everything that goes out
- Fresh hook ideas and reel concepts every month for all three pages. This is the heart of the job
- Daily, high quality stories for every outlet. No filler
- A beautiful grid per brand (thumbnails, sequencing, colour flow) and a defined posting pattern
- Shoots run by you, including phone shot reels. We do a high volume and want them turned around fast
- Campaigns and launches: new menus, weekend specials, merchandise,
and a rewards programme we want made genuinely innovative
- On ground and in store: menus, standees, signage and checklists. Menus refreshed monthly and physically checked every two weeks
NON NEGOTIABLES
- Aesthetic sense. You need not be a graphic designer, but you must instantly know whether a piece of design is good or bad, and be able to say why • An understanding of luxury and restraint. No awkward fonts, no crooked placements, no frame stuffed with elements just to fill space
- Brand deck fluency. A brand deck is a wall to play on, not a cage. Show us you can be creative within a system
- Reach and shareability over follower count. Content should make people want to send it to a friend and then order or book a table
- 2-4 years in social media and marketing for F&B;, hospitality, retail or another design-led consumer brand • Hands on and present at outlets. This is not a laptop role
WHY THIS ONE IS WORTH IT
Three distinct brands to build instead of one. Direct access to the founders, quick decisions, no layers of approval. A team of your own from day one and a real budget for shoots, design and campaigns.
📌 Head of Marketing (New Delhi)
🏢 Bloom Cafe u0026amp; Cakery
📍 New Delhi