02 Sep
|
Epocheye
|
Kolkata Metropolitan Area
02 Sep
Epocheye
Kolkata Metropolitan Area
Company Description Epocheye is building immersive, mobile-first experiences that allow people to see historical monuments as they stood centuries ago and discover untold stories using only their phones. The company exists to make the world’s greatest historical sites vivid and accessible to anyone standing in front of them, without hardware, tour guides, or connectivity barriers.
By transforming history from something academic into something engaging and “addictive,” Epocheye aims to reshape how people learn about and interact with heritage spaces. Government-incubated at STPI in India, the team operates at the intersection of storytelling, technology, and cultural preservation. Prospective team members will join an early-stage, mission-driven setting focused on impact and innovation.
Role Description The Head of GTM will lead the go-to-market strategy and execution for Epocheye, overseeing how products are positioned, launched, and scaled across markets. This full-time, hybrid role based in the Greater Kolkata Area involves defining target segments, shaping value propositions, and coordinating cross-functional plans with product, marketing, partnerships, and operations.
Day-to-day responsibilities include owning pricing and packaging decisions, planning product launches, and ensuring consistent messaging across all customer touchpoints. The Head of GTM will analyze market data and user insights to refine strategies, set growth and revenue objectives, and track performance against key metrics.
This role will also build and mentor a high-performing GTM team, nurture strategic partnerships with institutions and government bodies, and represent Epocheye in external engagements.
Qualifications
- Proven ability to design and execute go-to-market strategies, including segmentation, positioning, and launch planning for technology or consumer products.
- Experience building and leading cross-functional teams across sales, marketing, product, and partnerships to deliver on growth and revenue goals.
- Strong analytical and data-driven decision-making skills, with experience using market research, user insights, and performance metrics to optimize GTM plans.
- Background in product marketing, business development, or growth roles, preferably in mobile apps, consumer internet, or media/entertainment sectors.
- Excellent communication and storytelling skills, with the ability to craft compelling narratives for diverse audiences, including partners and public-sector stakeholders.
- Comfort working on-site in a fast-paced, early-stage environment, with a hands-on approach to experimentation, iteration, and problem-solving.
- Bachelor’s or Master’s degree in Business, Marketing, Communications, or a related field; equivalent practical experience is also valued.
- Interest in history, culture, tourism, or edtech and enthusiasm for Epocheye’s mission to transform how people experience historical sites.
📌 Head of GTM (Kolkata Metropolitan Area)
🏢 Epocheye
📍 Kolkata Metropolitan Area