Company Description: Infidigit is a global digital growth agency helping enterprise brands win visibility and revenue through SEO, Content, Performance Marketing, and AI-driven discovery. With a 130+ member team servicing clients across India, North America, Middle East and APAC, and 100+ industry awards to our name, we are shaping the future of digital growth.

Role Description:

The Group Head – AI + SEO, Content, Performance, CRO & other COEs will own and scale the Delivery unit with end-to-end accountability for revenue, profitability, delivery excellence, client retention, operational efficiency, and people & capability development for India and US region.

The role will be responsible for building a high-performing delivery organisation that consistently delivers measurable client outcomes while improving margins, productivity, scalability, and client lifetime value. The Delivery Unit Group Head will work closely with Sales, Solutions, Content, Backlink Acquisition, and other functions to drive growth and expand the business across existing and new accounts.

Key Responsibilities:

1. Business Growth & P&L; Ownership

- Accrued Revenue Management: Own the delivery performance to achieve annual accrued revenue targets.
- Profitability: Drive gross margins, cost efficiency, and overall profitability of the business unit.
- Account Retention & Continuity: Own the retention, continuity and drive revenue growth of portfolio accounts.
- Pre-Sales Solutioning & Win Rate: Partner with sales and solutions teams to develop compelling, differentiated proposals and solutions that improve win rates and deal value, and commercial outcomes.
- Cross-sell & Upsell: Identify and drive cross-sell and up-sell opportunities across enterprise accounts by understanding evolving client needs and business priorities.

2. Delivery, Margins & Operational Excellence

- Delivery Ownership: Ensure high-quality, timely, and outcome-oriented delivery across the portfolio while maintaining agreed commercial and profitability parameters.
- Effort & Cost Control: Optimise effort deployment, productivity, and delivery costs to protect and improve margins.
- Capacity & Revenue Optimization:



Effectively manage resource allocation, utilisation, productivity, employee capacity, and workload across teams and engagements.
- Outcome Delivery: Track and achieve defined project performance benchmarks and business outcomes across portfolio accounts.
- Operational Discipline: Drive effective adoption of existing systems, workflows, timesheets, billable tracking, utilization metrics and KPIs to improve operational metrics and accountability.
- Systematic Project Reviews: Establish and institutionalise a structured project review mechanism across the portfolio, with defined review cadence, standard KPIs, and clear ownership.
- Continuous Improvement: Identify opportunities to improve delivery processes, productivity, scalability, and quality through standardisation, automation, and process optimisation.

3. Systems Automation, Quality & Governance

- System Orientation: Drive adoption of Odoo system as the single source of truth for project tracking, timesheets, resource allocation, billing, and performance KPIs, eliminating dependency on offline spreadsheets. Data & Dashboard Adoption: Ensure managers and teams use dashboards and operational data to proactively monitor performance and take corrective action.
- Client Satisfaction: Maintain a Client Satisfaction (CSAT) rating of 4.0+ across the business portfolio. Proactively identify client concerns, risks, and opportunities and drive timely resolution.
- Client Relationship Management: Drive timely resolution of escalations while strengthening client relationships,retention, account expansion, and long-term relationship value.
- Operations Compliance: Enforce adherence to delivery SOPs, billing milestones, quality standards, commercial controls and governance frameworks.
- Risk Management: Proactively identify delivery, commercial, people,



and client risks and implement mitigation plans before they impact business outcomes.

4. People Leadership & Capability Building

- Leadership Development: Lead, mentor, and develop managers and future leaders to build a robust leadership pipeline within the Delivery unit. Build leadership depth and succession capability within the business unit.
- Performance Management: Establish clear goals, KRAs/ KPIs, performance expectations, and career paths for the team.
- Capability Building: Build capabilities in AI + SEO, AEO/GEO/LLM optimisation, content strategy, analytics, client management, commercial acumen, and delivery management.
- Learning & Development: Drive capability development through quarterly training, knowledge-sharing sessions, coaching, and mentoring, and best-practice sharing across the organisation.
- Culture & Accountability: Foster a culture of ownership, collaboration, continuous improvement, customer focus, and performance accountability.

Candidate Requirements

Experience:

- Approximately 10-12 years of experience in Digital Marketing, SEO, or related domains.
- Minimum 3 years of leadership experience with accountability for revenue, P&L;, or business-unit performance.
- Proven experience managing large enterprise accounts and multi-disciplinary teams.

Domain Expertise:

- Strong understanding of SEO & Content Strategy
- Strong understanding of AEO/GEO/LLM and AI-led search is a must.

Commercial Acumen:

- Strong understanding of revenue, margins, profitability, utilisation, and cost management.
- Demonstrated ability to identify and convert new business, cross-sell, and upsell opportunities.
- Robust pre-sales, solutioning, proposal development, and commercial negotiation skills.
- Ability to balance client value, delivery feasibility, and business profitability.

System Orientation & Analytics:

- Comfortable working with ERP systems, dashboards, KPIs, utilisation, financial metrics, and operational data.
- Strong analytical and data-driven approach to business and operational decision-making.
- Strong orientation towards automation, process improvement, and operational discipline.

📌 Group Head (Goregaon)
🏢 Infidigit
📍 Goregaon