Company Description Laneway is a next-generation business management consulting company focused on driving growth through consulting, technology, and media services. The team partners with founders, startups, and established enterprises to turn bold ideas into scalable business realities using data-driven insights, creative thinking, and technology-led execution. Core offerings include strategic advisory and growth consulting, digital product and AI solution development, and social media and digital marketing services that strengthen visibility and brand influence.

Founded and led by the next generation, Laneway aims to solve modern business challenges, act as a long-term growth partner, and build enduring businesses. The company is committed to growing alongside its clients while creating lasting value for all stakeholders.

Role Description The Content Strategist Intern role is a remote internship focused on supporting Laneway’s consulting, technology, and media initiatives with thoughtful, targeted content. In this role, the intern will help research industry trends, client sectors, and audience needs to inform content plans for web, social media, and marketing campaigns. Day-to-day tasks include assisting in developing content calendars, drafting and refining copy for digital channels, and aligning content themes with business objectives and brand positioning.

The intern will collaborate with consulting, technology,



and marketing teams to ensure messaging is consistent, clear, and tailored for different platforms. The role also involves tracking basic content performance metrics, suggesting improvements, and contributing ideas to enhance engagement and support lead-generation goals.

Qualifications

- Ability to develop and support content strategies, including planning content calendars and aligning topics with business and marketing goals.
- Robust research and analytical skills to understand target audiences, market trends, competitors, and client industries.
- Solid writing and editing skills, with attention to clarity, tone, grammar, and structure across digital formats.
- Basic familiarity with social media and digital marketing concepts, including content distribution, engagement, and brand positioning.
- Comfort working in remote, collaborative environments, with reliable communication, time management, and organization skills.
- Interest in business consulting, startups, technology, and media, with a desire to learn how content supports growth strategies.
- Experience with productivity and collaboration tools (e.g., Google Workspace, project management platforms) is beneficial.
- Current student or recent graduate in Communications, Marketing, Business, Media, or a related field preferred, or equivalent practical experience.

📌 Content Strategist Intern (India)
🏢 Laneway
📍 India