02 Sep
|
Acclime
|
Gurugram
Role Overview The role is responsible for leading market research initiatives that generate actionable insights into markets, competitors, customers, and industry trends. The role involves managing end-to-end research projects, analysing and interpreting data, and presenting findings to support strategic decision-making, business growth, and product or market development.
The role will also support clients in evaluating and making informed decisions regarding entry into and expansion within the Indian market , including assistance with market assessment, organisational setup, and implementation.
Key Responsibilities
- Communicate directly with clients, as required, to understand, clarify, and document their business objectives and research requirements.
- Develop research and analysis plans and obtain client alignment and sign-off.
- Conduct in-depth primary research through relevant methodologies, including interviews, surveys, focus groups, and stakeholder interactions.
- Conduct comprehensive research and data analysis using an effective combination of primary and secondary sources.
- Design or assist in the development of questionnaires, discussion guides, and moderator guides to ensure relevant data is collected.
- Analyse qualitative and quantitative data to identify meaningful trends, insights, opportunities, and risks.
- Translate research findings into actionable recommendations that add value to the client's business.
- Prepare detailed reports and other research deliverables containing clear findings and recommendations.
- Develop and deliver client presentations, respond to queries, and effectively communicate findings and recommendations.
- Support clients in making informed decisions regarding market entry and business opportunities in India.
- Assist clients with organisational setup and implementation activities in India, where required.
- Travel across cities for primary research, stakeholder interactions, and collection of relevant market data.
- Manage multiple research projects simultaneously while ensuring quality, accuracy, and timely delivery.
Qualifications & Skills
- Bachelor’s or Master’s degree in Marketing, Business Administration, Economics, Statistics, or a related field .
- 5–8 years of relevant experience in market research, consumer insights, business intelligence, strategy consulting, or a related field.
- Strong understanding of primary and secondary research methodologies.
- Experience in designing surveys, questionnaires, discussion guides, and conducting or supporting focus groups and interviews.
- Solid analytical and problem-solving skills, with the ability to interpret complex qualitative and quantitative data.
- Ability to derive meaningful insights and translate research findings into actionable business recommendations.
- Knowledge or experience in market assessment, competitive analysis, and India market entry would be an advantage.
- Excellent written and verbal communication skills, with strong report-writing and presentation abilities.
- Strong client management and stakeholder engagement skills.
- Strong project management and organisational skills, with the ability to manage multiple projects and competing priorities simultaneously.
- Proficiency in MS Excel, PowerPoint, and other relevant data analysis or research tools.
📌 Client Engagement Manager (Gurugram)
🏢 Acclime
📍 Gurugram