Role & responsibilities
- Customer and Market Insights: Develop an in-depth understanding of customer and influencer preferences in the assigned market, analyze competition offerings versus our offerings, and formulate actionable strategies to create a sustainable competitive advantage for brand Walplast.
- Market Penetration and Coverage: Ensure that Walplast Tile Adhesives gains traction in the market through aggressive market coverage (reach & penetration). Communicate product quality to clients, trade, builders, contractors, applicators, and architects through repeated product presentations and demonstrations.
- Dealer Support and Inventory Management: Convince and enable channel partners to invest in and maintain appropriate inventory levels of Walplast Tile Adhesive and allied products by creating awareness and demand through influencers and client activation.
- Sales Strategy: Maintain sales volume, product mix, and selling price by staying current with supply and demand, changing trends, economic indicators, and competitors.
- Resource Deployment: Ensure optimal deployment of resources for the desired ROI by appropriately allocating talent, time, and promotion in both ATL and BTL activities for maximum efficiency.
- Revenue Growth: Meet the company's customer acquisition and revenue growth targets by keeping the company competitive and innovative.
- Market Research: Conduct regular market research to gain market intelligence, gauge selling possibilities, and evaluate customer needs with a positive geographical understanding.
- Reporting: Ensure complete compliance with the company's reporting requirements in both online and offline formats.
Preferred candidate profile
- Minimum 15 to 20 years of experience required in Retail sales of Tile adhesives products.
- Must have handled Punjab/Haryana/Delhi
Share your resumes at
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📌 Chief Manager/Assistant Vice President-Retail Sales( Tile Adhesive) (New Delhi)
🏢 Walplast Products
📍 New Delhi