Key Responsibilities

- Sales & Revenue Growth
- Develop and execute sales strategies to achieve monthly, quarterly, and annual revenue targets.
- Generate and convert new leads through calls, online channels, partnerships, events, webinars, and referrals.
- Manage the complete sales cycle from lead generation and pitching to negotiation and closure.
- Identify upselling and cross-selling opportunities among existing customers.
- Monitor sales performance, conversion rates, revenue, and customer acquisition trends.
- Build and maintain strong relationships with students, institutions, educators, partners, and other stakeholders.
- New Product Development
- Identify new course, program, test series, subscription, mentorship, and learning-product opportunities.
- Conduct market research to understand student requirements, competitor offerings, pricing, and emerging education trends.
- Collect and analyze feedback from students, sales teams, faculty, and customers.
- Work closely with academic, content, marketing, technology, and design teams to develop new products.
- Assist in defining product features, pricing, positioning, target audience, and go-to-market strategy.
- Coordinate pilot launches and evaluate customer response before full-scale product launches.
- Continuously recommend improvements to existing products based on market feedback and sales performance.
- Market & Competitor Analysis
- Track competitors, new EdTech platforms, courses, pricing models, promotional strategies, and market trends.




- Identify gaps in the market and recommend current business opportunities.
- Prepare competitor comparison and market opportunity reports for management.
- Understand changing student needs and recommend suitable product or service modifications.
- Business Partnerships
- Identify potential partnerships with colleges, coaching institutes, educators, influencers, institutions, and education platforms.
- Develop proposals and negotiate commercial partnerships.
- Build long-term relationships with strategic business partners.
- Explore B2B, B2C, institutional, and channel-based sales opportunities.
- Product Launch & Go-to-Market
- Coordinate with marketing and sales teams for successful product launches.
- Develop sales pitches, product presentations, offers, and launch strategies.
- Train sales teams on new product features, benefits, pricing, and USPs.
- Monitor launch performance and recommend corrective actions to improve sales.

Required Skills

- Strong sales and negotiation skills
- Business development and market research
- New product development understanding
- Excellent communication and presentation skills
- Customer requirement analysis
- Competitive analysis
- Revenue and target-oriented mindset
- Leadership and team coordination
- Problem-solving and decision-making skills
- Understanding of digital marketing and EdTech sales funnels
- Proficiency in CRM, Excel/Google Sheets, PowerPoint, and reporting tools

Pay: ₹40,000.00 - ₹58,437.30 per month

Application Question(s)

- Do you have experience in ed tech?

Work Location: In person

📌 Business Development Manager (BDM) (Sector 62)
🏢 Ayuscholar Education Private
📍 Sector 62