AJO Engineer (Bengaluru)

AJO Engineer (Bengaluru)

02 Sep
|
Experis
|
Bengaluru

02 Sep

Experis

Bengaluru

Job Role AJO Engineer

Position: AJO Engineer

Location: PAN India

Band: B3

Notice Period: Immediate

Position Overview

We are seeking a skilled Adobe Journey Optimizer (AJO) Engineer to design, implement, and optimize customer journey solutions using Adobe Experience Platform (AEP) and AJO. The role involves data modeling, journey orchestration, omni-channel personalization, seamless integration, and collaboration with cross-functional teams.

Key Responsibilities

1. Solution Design and Implementation

- Collaborate with stakeholders to understand business objectives and translate them into AJO solutions.

- Design and implement AJO capabilities, including data ingestion, data modeling, segmentation, and journey orchestration.

- Configure AJO events, triggers, automations, actions, and message delivery channels.

1. Data Management and Integration

- Build and configure data schemas in AEP, including mapping of classes, field groups, identities, and attributes.

- Apply data quality rules, validate data accuracy, and ensure proper data synchronization.

- Leverage AEP APIs and SDKs, including WebSDK, to integrate data from multiple systems.

1. Personalization and Testing

- Build and deploy omni-channel personalization strategies using AJO.

- Implement A/B testing to optimize customer journeys and experiences.

- Create and deliver personalized offers and messages across email, SMS, push notifications, and other channels.

1. Tagging and Analytics

- Utilize Adobe Tagging with WebSDK to track and analyze customer interactions.

- Ensure data classification, retention, and privacy compliance within tagging and analytics workflows.

1. Channel and Email Management

- Design and manage email templates in AJO,



including Email Subdomain delegation and IP warming strategies.

- Set up channel surfaces, IP pools, and perform IP warming activities.

1. Problem Diagnosis and Resolution

- Diagnose, troubleshoot, and resolve technical issues related to AEP and AJO.

- Identify and address data integration and system errors to ensure smooth operation.

1. Collaboration and Enablement

- Work with developers, data engineers, and project managers to ensure successful project delivery.

- Share expertise and provide mentorship to junior team members.

1. Knowledge Sharing and Documentation

- Document best practices for data management, journey orchestration, and personalization.

- Provide training and guidance to internal teams on AJO and AEP functionalities.

Qualifications

Required Skills and Experience

- Bachelor’s degree in Computer Science, Data Analytics, Marketing, or a related field.

- 3+ years of experience working with Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP).

- Strong understanding of data modeling, segmentation, and customer journey orchestration.

- Experience with omni-channel personalization and A/B testing.

- Proficiency in APIs, SDKs, and WebSDK for data streaming and tagging.

- Hands-on experience with email template creation, channel management, and IP strategies.

Preferred Skills

- Experience with analytics platforms such as Google Analytics, Tableau, or Power BI.

- Familiarity with real-time data integration and identity resolution in AEP.

- Knowledge of privacy and data governance standards.

Soft Skills

- Strong analytical and problem-solving abilities.

- Excellent communication and stakeholder management skills.

- Ability to work collaboratively in a cross-functional workplace.

📌 AJO Engineer (Bengaluru)
🏢 Experis
📍 Bengaluru

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