Job DescriptionWe are looking for a Trade Marketing Executive based in Kochi to drive ATL & BTL marketing activities across Kerala and support business growth through effective market activation and stakeholder engagement.

Key Responsibilities

- Plan and execute ATL & BTL activities across Kerala.
- Conduct dealer meets, retailer activations, exhibitions, events and promotional activities.
- Build solid relationships with dealers, distributors, retailers, architects, interior designers and other stakeholders.
- Work closely with the Sales team to support business objectives.
- Coordinate with agencies and vendors for marketing execution.
- Conduct market visits and track competitor activities and market trends.

Requirements
- 2+ years of experience in Marketing / Trade Marketing / BTL / Channel Marketing.
- Malayalam, & English – all three mandatory.
- Excellent communication and interpersonal skills.
- Strong relationship-building and networking abilities.
- Comfortable with extensive travel across Kerala.
- Experience in building materials / interiors / laminates / plywood will be an advantage.

Base Location: Kochi | Travel: Across Kerala | Maximum CTC: ₹8 LPA

📌 Trade Marketing Specialist (Kochi)
🏢 Greenlam Industries
📍 Kochi