Company Description Crepdog Crew is a dynamic destination for the most sought-after sneakers, international hype labels, curated streetwear brands, and premium cleaning products. The company brings together global and local fashion culture, offering a multiverse of styles for sneakerheads and streetwear enthusiasts.

Crepdog

Crew focuses on authenticity, trend-forward collections, and elevated customer experiences. Team members work in a fast-paced, creative environment that celebrates individuality, fashion innovation, and community.

Role Description The Social Media Marketing Specialist – D2C/Fashion Brands is a full-time, on-site role based in New Delhi. This role is responsible for planning, creating, and publishing daily social media content that reflects Crepdog Crew’s brand voice and showcases sneakers, streetwear, and related products.

The specialist will manage social media channels, execute campaigns, track performance metrics, and optimize strategies to grow audience engagement and drive D2C sales. Day-to-day tasks include content ideation, copywriting, coordinating photo/video shoots, collaborating with design and merchandising teams, and monitoring trends in fashion and street culture. The role also involves responding to community interactions, coordinating with influencers,



and supporting broader digital marketing initiatives.

Working Days : Mon-Sat

Working Hours : 11am-8pm

Qualifications

- Proficiency in Social Media Marketing and Digital Marketing, with experience in D2C or fashion/lifestyle brands.
- Strong Social Media Content Creation skills, including copywriting, visual storytelling, and basic familiarity with creative tools.
- Knowledge of Marketing principles and campaign planning, including audience targeting and performance analysis.
- Excellent Communication skills for clear, inclusive, and brand-appropriate messaging across platforms.
- Experience managing brand accounts on platforms such as Instagram, TikTok, YouTube, and Facebook.
- Ability to interpret social media analytics and adjust content or campaigns based on data insights.
- Strong sense of fashion, streetwear, and sneaker culture, with awareness of global and local trends.
- Organizational skills and ability to work on-site in a fast-paced environment with cross-functional teams.
- Bachelor’s degree in Marketing, Communications, Fashion Management, or a related field, or equivalent practical experience.
- Prior experience in a D2C, fashion, or lifestyle brand workplace is preferred.

📌 Social Media Marketing SpecialistC/Fashion Brands (New Delhi)
🏢 Crepdog Crew
📍 New Delhi