Job Title: Social Media Content StrategistLocation: Ghitorni, Current Delhi

Experience: 1–2 Years / Freshers with Relevant Internship Experience

Employment Type: Full-Time

Work Mode: Work From Office

Working Days: Monday–Saturday

About the RoleWe are looking for a Social Media Content Strategist who is genuinely passionate about social media, content, trends and digital culture.

The ideal candidate should be someone who actively follows what’s trending, understands viral content, hooks, formats and audience behaviour, and can turn these insights into relevant and engaging content ideas for brands.

Freshers with relevant internship experience in social media/content strategy are also welcome to apply.

Key Responsibilities

- Research and track the latest social media trends, hooks, formats, memes, sounds and viral content.
- Stay updated with Instagram, YouTube, Facebook, LinkedIn and emerging platforms.
- Identify high-performing content and understand why it works.
- Develop strong content ideas, hooks, angles and storytelling formats for brands.
- Identify opportunities to adapt current trends into brand-relevant content.
- Conduct competitor, creator and industry research.
- Assist in developing content calendars and social media strategies.
- Research relevant topics, cultural moments and conversations that can be turned into content.
- Work with the creative,



copy and social media teams to take ideas from research to execution.
- Track content performance and use learnings to improve future content.

What We’re Looking For

- 1–2 years of experience in social media, content strategy, content research or a similar role.
- Freshers with relevant internship experience are encouraged to apply.
- Strong understanding of Instagram, YouTube and short-form content.
- Good knowledge of trends, hooks, viral formats and internet culture.
- Strong research, observation and ideation skills.
- Ability to understand why a piece of content works, rather than simply identifying that it is trending.
- Ability to adapt trends creatively for different brands.
- Good communication and presentation skills.
- Creative, curious, proactive and willing to experiment.

The Ideal CandidateWe are looking for someone who genuinely enjoys social media — someone who constantly discovers new creators, follows trends, saves interesting Reels and naturally thinks about “why did this go viral?”

You don't need to know everything, but you should be curious, enthusiastic and constantly willing to learn what's new.



Key SkillsSocial Media Strategy | Content Research | Trend Research | Content Ideation | Hook Development | Competitor Research | Viral Content Analysis | Short-Form Content | Instagram & YouTube | Storytelling

📌 Social Media Content Strategist (New Delhi)
🏢 Brand Bazooka Advertising
📍 New Delhi