Social Media Coordinator — Shortstop
Location: Chennai (in-office, minimum 3 days per week)
Type: Full time | Reports to: Founder
About Shortstop
Shortstop is a premium menswear label specialising in shorts designed for the Indian climate. Backed by Meenakshi India, our parent manufacturing house and long-standing partner to international menswear brands, we sell direct-to-consumer at shortstop.in.
The Role
We are seeking a Social Media Coordinator to manage Shortstop’s day-to-day social presence and work directly with the Founder on content strategy and execution.
Responsibilities
- Plan, produce, and publish content across Instagram, Pinterest, and emerging platforms.
- Shoot product, lifestyle, and behind-the-scenes photography and video.
- Design graphics and templates in Canva; develop concept visuals using AI tools such as Midjourney, ChatGPT, Runway, and Photoroom.
- Write brand-aligned copy for captions and campaigns.
- Track performance metrics and report insights.
- Coordinate creator gifting, collaborations, and on-ground content at events and pop-ups.
Requirements
- Bachelor’s degree.
- 1–3 years of social media experience, ideally with a D2C or fashion brand.
- Proficiency in Canva and at least one AI image platform.
- Basic photography and videography skills.
- Strong written English and a sharp visual eye.
- Based in or willing to relocate to Chennai.
Preferred
- Experience in fashion, menswear, or premium D2C.
- Familiarity with CapCut or Adobe Premiere.
- A personal porfolio or Instagram handle demonstrating creative/visual sensibility.
To Apply
- Send your CV, portfolio, and a short note on a brand whose social you admire to
[email protected]
📌 Social Media Coordinator (Chennai)
🏢 shortstop
📍 Chennai