We are looking for a passionate and results-driven Digital Marketing Executive with 2–3 years of experience to join our growing team. The ideal candidate should have hands-on experience in SEO, AI-powered marketing, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), content optimization, and digital analytics

. You will be responsible for improving organic visibility, driving qualified traffic, and supporting digital marketing initiatives using the latest AI tools and search optimization techniques.

Key Responsibilities****Search Optimization

- Execute on-page, off-page, technical, Local SEO, and eCommerce SEO strategies.
- Optimize websites for SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) .

- Conduct keyword research, competitor analysis, content gap analysis, and search intent research.
- Optimize website structure, metadata, internal linking, structured data (Schema), and Core Web Vitals.

- Perform technical SEO audits and resolve crawl, indexing, duplicate content, broken links, redirect, and page speed issues.
- Monitor website rankings and organic search performance.

AI-Powered Digital Marketing

- Mandatory: Use AI tools such as ChatGPT, Gemini, Claude, Perplexity, Jasper, or equivalent to improve research, content creation, optimization, reporting, and marketing productivity.

- Optimize content for AI-powered search experiences and Google AI Overviews.
- Stay updated with AI search trends, search engine algorithm updates, and emerging marketing technologies.

Content & Website Optimization

- Work closely with content writers and designers to create SEO-friendly content.
- Optimize existing content based on user intent, AI search, and search engine best practices.





- Recommend website improvements to enhance user experience and conversions.

Analytics & Reporting

- Monitor and analyze website performance using Google Analytics 4 (GA4), Google Search Console (GSC), Google Tag Manager (GTM), Google Looker Studio, SEMrush, and Ahrefs

.

- Track keyword rankings, traffic, conversions, and campaign performance.
- Prepare weekly and monthly performance reports with actionable insights.

Collaboration & Continuous Learning

- Coordinate with developers, designers, and content teams to implement digital marketing best practices.
- Stay updated with the latest SEO, AI, AEO, GEO, and digital marketing trends.

- Contribute ideas to improve campaign performance and online visibility.

Required Skills & Qualifications

- Bachelor's degree in Marketing, Business, IT, or a related field.

- 2–3 years of hands-on experience in Digital Marketing and SEO.
- Strong knowledge of SEO, Technical SEO, Local SEO, AEO, GEO, and AI Search Optimization

.

- Mandatory experience using AI tools such as ChatGPT, Gemini, Claude, Perplexity, Jasper, or similar platforms.
- Hands-on experience with Google Analytics 4 (GA4), Google Search Console (GSC), Google Tag Manager (GTM), Google Looker Studio, SEMrush, Ahrefs, and Screaming Frog .

- Basic understanding of structured data (Schema), Core Web Vitals, indexing, crawling, and website performance optimization.
- Solid analytical, problem-solving, and communication skills.

- Ability to manage multiple projects and work effectively in a collaborative environment.
- Passion for continuous learning and adopting emerging AI technologies.

Benefits

- 5 Days Working.
- 8:00 AM to 5:00 PM work schedule.
- Leave Encashment.
- Rewards & Recognition.
- Learning & Development Opportunities.
- Fun Fridays and Team Events.

📌 SEO Executive/ Analyst (Ahmedabad)
🏢 Webential
📍 Ahmedabad