. Field Sales & Customer Visits

- Conduct regular field visits to existing and prospective customers.
- Meet purchase, maintenance, engineering, stores, production, and other concerned departments.
- Understand customer requirements and identify potential business opportunities.
- Develop strong and long-term relationships with customers.
- Prepare and follow a planned daily/weekly/monthly visit schedule.
- Maintain regular contact with key customers and ensure continuous business engagement.

1. New Customer Development

- Identify and approach new customers in the assigned territory.
- Generate new leads through market visits, references, industrial directories, and networking.
- Introduce the company's products, brands, and services to potential customers.
- Develop new accounts and convert prospects into regular customers.
- Identify new industries, applications, and market segments for business development.

1. Sales & Business Development

- Achieve assigned monthly, quarterly, and annual sales targets.
- Generate enquiries and convert them into orders.
- Follow up on quotations and pending enquiries regularly.
- Understand customer buying patterns and identify repeat-business opportunities.
- Promote company-authorized brands and product ranges.
- Identify cross-selling and up-selling opportunities.

1. Enquiry & Quotation Follow-up

- Collect complete technical and commercial requirements from customers.
- Coordinate with the internal sales/technical team for quotations.
- Follow up with customers for quotation status and feedback.
- Clarify customer requirements and coordinate for technical discussions where required.
- Maintain proper records of enquiries, quotations, and order status.

1. Market Intelligence

- Monitor competitor activities, pricing, product availability, and market trends.




- Collect information regarding competitor brands and customer requirements.
- Identify upcoming projects and potential industrial requirements.
- Report important market information to the management.
- Identify opportunities for introducing new products or brands
- 1. Order & Payment Follow-up

- Follow up with customers for purchase orders after quotation approval.
- Coordinate with the office team for order processing and dispatch.
- Monitor pending orders and delivery commitments.
- Follow up with customers for outstanding payments when required.
- Support the team in resolving customer complaints and delivery-related issues.

1. Customer Relationship Management

- Maintain professional relationships with existing customers.
- Conduct regular follow-ups after order completion.
- Understand customer satisfaction and future requirements.
- Handle customer queries professionally and coordinate internally for resolution.
- Ensure timely communication with customers regarding order, delivery, and technical matters.

1. Reporting & Documentation

- Submit daily field visit reports.
- Maintain customer visit records and contact details.
- Update enquiry, quotation, order, and follow-up status regularly.
- Submit weekly/monthly sales and market reports.
- Maintain a proper pipeline of prospective customers and upcoming opportunities.
- Keep CRM/customer records updated, wherever applicable.

1. Coordination with Internal Teams

- Coordinate with inside sales,



purchase, technical, accounts, stores, and management teams.
- Provide complete customer requirements to the concerned department.
- Coordinate for technical meetings, product demonstrations, and customer visits.
- Ensure smooth communication between the customer and the company.

Performance Expectations / KPIs The performance of the Field Sales Executive will be evaluated based on:
- Monthly and annual sales achievement.
- Number of new customers developed.

- Number of current enquiries generated.
- Enquiry-to-order conversion ratio.
- Number and quality of customer visits.
- Value of orders generated.
- Repeat business from existing customers.

- Collection/payment follow-up performance.
- Number of active prospects and sales pipeline.
- Timeliness and quality of sales reports.
- Customer relationship and service quality.

Required Skills
- Good communication and interpersonal skills.
- Strong negotiation and convincing ability.
- Willingness to travel extensively for field visits.
- Basic understanding of industrial/technical products.

- Ability to understand customer requirements.
- Good follow-up and relationship-building skills.
- Target-oriented and self-motivated approach.
- Basic knowledge of MS Excel, email, and sales/CRM software.

- Ability to coordinate effectively with internal teams.

Preferred Experience
- 15 years of experience in field sales/business development, preferably in industrial products.

- Experience in selling bearings, lubrication systems, pumps, valves, pneumatic products, mechanical products, or other industrial components will be an advantage.
- Candidates with strong field-sales ability and willingness to travel may also be considered based on their potential.Role & responsibilities

📌 Sales Executive (New Delhi)
🏢 Ashoka Bearing Enterprises
📍 New Delhi