We are looking for a proactive and detail-oriented individual to join our Customer Retention team. The ideal candidate will be responsible for managing customer communications via email, WhatsApp, Push Notification optimizing the customer journey, and improving overall engagement and retention metrics.
- Roles & Responsibilities:
- Plan, execute, and monitor campaigns (Email, WhatsApp, Push notification & more) to enhance customer experience.
- Analyze customer behavior and journey to identify improvement opportunities.
- Collaborate with cross-functional teams to ensure a consistent and personalized customer experience.
- Track performance metrics and prepare regular reports on campaign effectiveness.
- Create Personalized, Engaging,
Innovative Content to drive all marketing channels
- Provide insights and actionable recommendations for future improvements and optimization.
- Preferred Skills:
- Prior experience with CRM and customer engagement tools such as MoEngage, WebEngage, or CleverTap
- Basic understanding of customer segmentation, email marketing best practices, and lifecycle marketing.
- Solid analytical and communication skills. MS Excel Proficiency is a must (Pivots, Charts, basic analysis formulae)
- Attention to detail, and ability to manage multiple campaigns simultaneously.