Role Overview

SourceFuse is building a high-trust referral channel anchored by senior technology executives - ex-CIOs and technology leaders -who open doors at the C-suite level that paid digital cannot. This is the role that helps build and run that channel. This is an exceptional early-career opportunity for a sharp MBA graduate who wants to learn how enterprise technology businesses grow from the inside.

You will sit at the intersection of marketing, sales, alliances, and executive relationship-building - working directly with SourceFuse s leadership team, alliances lead, and regional sales leads to build a referral and partner community from the ground up. If you want to understand how high-ACV enterprise technology deals are won, how channel strategy works in practice, and how a fast-moving AI-native firm goes to market - this role puts you at the centre of all of it at a pivotal moment for the industry.

Key Responsibilities

This is a cross-functional role. You will work closely with the alliances lead, regional sales leads, and senior leadership to coordinate across the business - not just execute in a silo.

Build and Manage the Ex-CIO Advisor Network:

- Research and identify ex-CIO advisors with domain expertise and networks in SourceFuse s target verticals: Telecom, Media, Healthcare, Manufacturing, and ISVs/SaaS.
- Support the onboarding of advisors - coordinating briefings, structuring agreements, and ensuring they have everything they need to make effective introductions.
- Maintain regular touchpoints with the advisor community, keeping them informed on SourceFuse s wins, new capabilities, and target accounts.
- Work with leadership and the alliances lead to prioritise which relationships to build and sequence outreach accordingly.

Enable and Arm the Community:
- Develop and maintain enablement materials for advisors: vertical one-pagers, elevator pitch scripts, case study packs, and briefing decks.
- Coordinate with Marketing to keep materials current and aligned to SourceFuse s AI narrative.
- Run regular advisor briefings, coordinating content from across the business.

Keep the Community Engaged and Top of Mind:




- Design and run a lightweight but consistent engagement programme for the advisor community - regular touchpoints, newsletters, or briefings that keep SourceFuse visible even when there is no active referral in play.
- Curate and share relevant content with advisors: SourceFuse wins, new case studies, industry news relevant to their vertical, and SourceFuse s point of view on AI and modernisation.
- Coordinate with Marketing to develop community-specific content - an advisor-only briefing, a quarterly update, or exclusive early access to SourceFuse thought leadership.
- Identify moments to celebrate and recognise advisor contributions - deals closed, introductions made, milestones reached - so advisors feel genuinely valued and connected to SourceFuse s growth story.
- Look for opportunities to bring the community together - virtual roundtables, networking events, or executive dinners where advisors can connect with each other and with SourceFuse leadership.

Track and Report:
- Log every introduction and referral in HubSpot; maintain clean attribution through the sales cycle.
- Coordinate with Sales to ensure referred opportunities are followed up promptly and advisors are kept in the loop on deal progress.
- Manage commission tracking and flag payment milestones per the referral partner agreement.
- Produce regular channel performance reports for leadership.

Expand the Partner Community Over Time:
- Over time, extend the model beyond ex-CIOs to include agencies, IT consultants, industry veterans, and specialist advisors in target verticals.
- Identify synergies with the Private Equity channel - advisors with PE-backed company experience are particularly valuable.
- Help build the framework and tooling that lets the community scale.

What Success Looks Like: In the First Few Months:
- Advisors are onboarded and active,



with enablement materials in place.
- Referral tracking is clean in HubSpot and channel attribution is established.
- A regular engagement rhythm is in place for the advisor community.
- You have built strong working relationships with the alliances lead, regional sales leads, and the advisors themselves.

Over the First Year:
- The advisor community is growing and introductions are being made regularly.
- Community engagement is consistent - advisors are informed, motivated, and feel connected to SourceFuse.
- Channel-attributed pipeline is visible, tracked, and reported to leadership.
- The referral programme model is documented and ready to scale beyond the initial advisor cohort.

Who You Are: You are MBA graduate who is intellectually curious about enterprise technology and wants to build a career in tech marketing, partnerships, or GTM strategy. You do not need a decade of experience - you need sharp thinking, strong communication, and the drive to own something meaningful from day one.
- MBA graduate with a robust academic track record.
- Genuine interest in enterprise technology, AI, and how technology businesses grow.
- Strong written and verbal communication - you will be in rooms with senior executives from day one and need to hold your own.
- Organised and detail-oriented: you can manage multiple relationships and keep CRM records clean without being asked twice.
- Comfortable working cross-functionally - this role touches alliances, sales, marketing, and leadership; you need to coordinate across all of them.
- Proactive and self-directed: this is a build role, not a playbook role.

Nice to Have:
- Prior internship or work experience in technology, consulting, or a B2B environment.
- Familiarity with CRM tools such as HubSpot.
- Any exposure to channel, partnerships, or enterprise sales concepts.

Interview Process
- 2 Technical Rounds

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Referral Community Manager (Noida)
🏢 SourceFuse Technologies
📍 Noida