03 Sep
|
Namma Yatri
|
Bengaluru
03 Sep
Namma Yatri
Bengaluru
About Moving Tech
Moving Tech (Namma Yatri) is reimagining urban transport from the ground up — built on the open Beckn Protocol and integrated with India's ONDC network. We operate with a zero-commission model for drivers and give communities, cooperatives, and governments the power to run their own mobility platforms.
The result? 6 lakh+ drivers, 1.3 crore users, 11 crore+ rides completed — and growing fast. Our driver-first Mobility-as-a-Software (MaaS) model — a fixed subscription fee, direct driver-to-driver payments, and full transparency — lets drivers keep 100% of their earnings. Our latest innovation, “Namma Transit,” integrates Bengaluru's metro, autos, and cabs into one real-time, multimodal navigation platform.
The Role
We're looking for a Performance Marketing Executive to support the planning, execution, and day-to-day optimization of performance marketing campaigns on Google Ads and Meta. This is a hands-on role for someone early in their performance marketing career who wants to build deep expertise in user acquisition and data-driven optimization, working closely with a senior marketing team.
What You'll Do
- Campaign Execution: Execute and maintain performance marketing campaigns on Google Ads and Meta under the guidance of the Performance Marketing Manager.
- Campaign Setup: Assist with audience targeting, budget allocation, and bid management.
- Performance Tracking:
Track daily and weekly campaign performance and flag anomalies or optimization opportunities.
- Creative Coordination: Work with design and content teams to source and update creatives and ad copies.
- A/B Testing: Support testing of creatives, audience segments, and campaign structures.
- Reporting: Prepare regular performance reports using tracking and attribution tools.
- Campaign Hygiene: Maintain naming conventions, tagging, UTM structures, and budget pacing.
- Industry Awareness: Stay updated on platform updates, ad policy changes, and industry best practices.
Who You Are
- 1–3 years of experience in performance marketing, preferably for mobile apps
- Working knowledge of Google Ads and Meta Ads Manager (UAC campaigns a plus)
- Basic understanding of performance tracking and attribution tools
- Familiarity with core metrics like CAC, LTV, retention, and conversion funnels
- Strong analytical mindset with proficiency in Excel/Google Sheets
- Eagerness to learn, take initiative, and grow into a campaign-ownership role
- Bachelor's degree in Marketing, Business, Engineering, or related field
- Comfortable working in a quick-paced, dynamic startup environment
- Experience in B2C or app-based businesses is a plus
Why Join Us?
- Real Impact: Be part of a mission-driven, community-focused ride-hailing platform.
- Hands-On Growth: Learn directly from senior marketers in a rapid-growing startup.
- Competitive Rewards: Attractive salary with performance-based incentives.
📌 Performance Marketing Executive (Bengaluru)
🏢 Namma Yatri
📍 Bengaluru