03 Sep
|
Hansa Cequity
|
Mumbai
03 Sep
Hansa Cequity
Mumbai
Campaign Management Executive – BFSI
Experience: 1–2 years
Industry: BFSI / Mutual Funds / Financial Services
Role Overview
Responsible for managing end-to-end campaign execution for an AMC, from campaign setup and audience deployment to execution, monitoring, reporting and performance tracking.
Key Responsibilities
- Manage end-to-end campaign execution across Email, SMS, WhatsApp, Push and other digital channels .
- Hands-on campaign setup and execution using Netcore .
- Work with campaign briefs, audience files, segmentation and campaign journeys.
- Coordinate with internal teams for data, creative, campaign approvals and execution.
- Monitor campaign delivery and identify/resolve execution issues.
- Prepare campaign reports and track key metrics such as delivery, opens, clicks, conversions and campaign response .
- Analyse campaign reports and highlight key observations and actionable insights.
- Maintain campaign trackers, MIS and documentation.
Key Skills
- Hands-on experience with Netcore is essential.
- Good proficiency in MS Excel – data handling, formulas, pivots and basic analysis.
- Ability to understand and interpret campaign performance reports.
- Basic understanding of BFSI / Mutual Fund industry and customer lifecycle.
- Strong attention to detail and execution discipline.
- Good communication and coordination skills.
Ideal Candidate: A hands-on, detail-oriented professional who can independently manage day-to-day campaign execution and reporting in a rapid-paced AMC environment.
📌 Netcore & CRM- Campaign Experts (Mumbai)
🏢 Hansa Cequity
📍 Mumbai