Location: Gurgaon
Department: Media Planning & Strategy
Open Positions: 2
Experience: 4-5 years in media planning/buying, preferably from an agency background
Job Summary
The Media Planner is responsible for developing, implementing, and optimizing media plans that effectively reach target audiences and meet client objectives. This role involves researching media trends, analyzing audience data, negotiating with external vendors (if required), and collaborating with internal teams to ensure campaigns are executed efficiently.
Key Responsibilities
- Media Strategy & Planning
Develop end-to-end media plans tailored to client objectives, budgets, and target demographics.
Conduct detailed market research, competitive analysis, and audience profiling to inform media strategies.
Identify and recommend the most effective digital platforms (primarily Meta & Google) to achieve campaign KPIs.
- Data Analysis & Reporting
Track and analyze campaign performance to optimize media spends and outcomes.
Deliver post-campaign reports with actionable insights, learnings, and future recommendations.
- Client & Team Collaboration
Collaborate with CRM, creative, and content teams to ensure cohesive campaign delivery.
Present strategic media plans and performance insights to clients, addressing feedback and refining approaches as necessary.
Qualifications & Skills:
-Platforms: Hands-on experience with Google Ads, Meta Ads Manager, and other digital planning tools.
-Analytical Thinking: Solid data interpretation skills and ability to translate analytics into strategy.
-Communication: Clear, confident communicator with strong presentation skills.
Interested candidates can share their resume to
[email protected] along with following details:
Current CTC-
Expected CTC-
Notice Period-
Current Location-
📌 Media Planner & Operations (Delhi)
🏢 91Trucks
📍 Delhi