Company Description ADA Technologies is the software development arm of AD Agency (Ashtel Design Agency), operating within the Ashtel Group’s creative ecosystem for over a decade. Headquartered in Dubai with an expanded presence in India since 2020, the group serves clients across the Middle East, Far East, Asia, Africa, Europe, and North America. ADA Technologies specializes in progressive web and mobile app development, bringing together designers, developers, and strategists to deliver innovative, user-centric digital solutions.

The company focuses on custom software, e-commerce platforms, UI/UX design, and scalable web and mobile applications that drive engagement, productivity, and measurable business results.

Role Description The Marketing Specialist role is a full time, on-site position based in Kochi. The individual in this role will plan and execute marketing campaigns to promote ADA Technologies’ digital solutions and services, including web development, mobile apps, UI/UX, and custom software. Day-to-day responsibilities include conducting market research, analyzing trends, developing marketing strategies, and coordinating with sales and product teams to support lead generation and client acquisition.

The Marketing

Specialist will create and manage content for digital channels, monitor campaign performance,



optimize activities based on data, and maintain strong relationships with clients and internal stakeholders. This role also involves supporting customer service initiatives to enhance brand reputation and client satisfaction.

Qualifications

- Strong Communication skills, including clear written and verbal communication and the ability to present ideas to diverse stakeholders.
- Proficiency in Market Research and Marketing Strategy to analyze customer needs, competitors, and industry trends and translate insights into effective campaigns.
- Experience in Sales and Customer Service to support lead generation, nurture prospects, and maintain positive client relationships.
- Knowledge of digital marketing tools and channels (e.g., social media, email marketing, SEO/SEM, analytics platforms).
- Ability to collaborate with cross-functional teams, including design, development, and leadership, in a fast-paced environment.
- Strong organizational and time-management skills, with attention to detail and the ability to manage multiple projects.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Experience in the technology, software, or digital services sector is an advantage.

📌 Marketing Specialist (Kochi)
🏢 ADA Technologies
📍 Kochi