Sales & Marketing Head/Manager -(Category Brand Management)

Location: Kolkata(South Kolkata-Mahestala)

Brand - Cot & Candy Baby & Kids Clothing

Experience: 2 - 6 years (Category / Brand Management role)(preffered)

Employment Type: Full-time

Industry Preference: Apparel, Baby/Kids Wear, Fashion, Lifestyle, FMCG

*About the Role :*

Cot & Candy is seeking a driven Sales & Marketing Individual to manage day-to-day sales, marketing, and category operations for our Baby & Kids Clothing brand. This role is ideal for professionals with prior experience in category or brand management who can connect product, sales channels, and customers to drive growth.

*Key Responsibilities :*
- Sales Planning & Growth
- Deliver monthly & seasonal sales targets across retail, online & wholesale channels.
- Prepare forecasts, track sell-through, and recommend replenishment/clearance actions.
- Identify current sales channels & business opportunities.
- Category & Brand Management
- Plan product category calendar (range planning, launches, seasonal drops).
- Manage catalogue readiness, pricing,



stock coordination & launch execution.
- Monitor assortment mix, margins & category health.
- Marketing & Brand Building
- Execute campaigns across digital, social & retail platforms.
- Oversee catalogues, lookbooks, product content & campaign assets.
- Manage social media presence & promotions to boost engagement & sales.
- Customer & Relationship Management
- Act as key contact for retail partners, marketplaces & customers.
- Build long-term relationships & handle queries/issues professionally.
- Gather market feedback for product development.
- Reporting & Coordination
- Prepare weekly/monthly sales & marketing reports.
- Coordinate with production & merchandising for timely stock availability.

*Experience & Qualifications :*
- Minimum 2+ years in Sales & Marketing with hands-on category/brand management.
- Graduate degree required; MBA in Marketing(preferred),related to textile/garments.
- Ex

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