- Execute annual plans for the Orkla India Product range including value, volume and margin targets in the assigned Modern Trade Key Accounts.
- Coordinate with Up-to-date Trade account teams and customer marketing teams on plans and inputs to maximize sales from the channel Develop and execute annual plans, budgets and KPIs.
- Develop channel and market strategies for area distribution encompassing outlet coverage, availability and visibility for assigned Key Accounts.
- Coordinate with Regional KAMs and Marketing teams on plans and inputs to maximize sales from the channel.
- Develop Sales promotion plans for delivering sales volumes.
- Develop, negotiate, sell and execute optimal TOT for regional accounts with the help of National KAM and ensure compliance.
- Manage listing of NPDs and NPD Launches.
- Develop in-store visibility plans in coordination with local distributor's management; and follow-up to achieve timely & effective implementation.
- Execute merchandising strategy for national accounts and develop merchandising strategy for regional accounts.
- Develop month wise forecast for territory sales.
- Ensure periodic meetings at customer outlets to calibrate customer expectations, understand competitor plans in order to proactively counter competitive action.
- Build positive and impacting relationship with all channel partners within the framework of company policies.
- Lead development and execution of activation programs for the regional key accounts.
- Implement and administer policies, plans, systems and targets in respect of key accounts
- Building long term, meaningful and winning relationships with national and regional chains.
- Key Accounts Management.
- Implementing merchandising strategy.
- Drive Sales Value/Volume in Key Accounts.
- Drive activations and BTL
📌 Key Accounts Manager (Kochi)
🏢 Orkla India
📍 Kochi
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