SENIOR MARKETING MANAGER

Indian Institute of Vedic Science (IIVS)

? Noida Sector 63 | ? Full time | ? 5–8 Years Experience

⚠️ IMPORTANT — PLEASE READ BEFORE APPLYING

This is a
high-ownership, performance-driven role

. We are looking for someone who can take responsibility for
marketing, growth, ROAS, profitability, and business outcomes

— not just execute campaigns.

Minimum 5 years of relevant hands-on experience is mandatory.

Candidates without the required experience or with limited exposure to Google Ads, Meta Ads, analytics, and performance marketing should
not apply

.

If you want to simply manage campaigns, this role is
not for you

.

If you want to
own growth and understand how an entire business is built and scaled

, this role is for you.

KEY RESPONSIBILITIES
- Creative Strategy:

Develop winning creative concepts, hooks, messaging, and testing strategies.
- Performance Marketing:

Own
Google Ads & Meta Ads

and optimize campaigns for quality leads, conversions, CAC, and ROAS.
- Analytics & Reporting:

Track CPL, CAC, ROAS, conversion rates, revenue,



and funnel performance.
- Profitability:

Manage marketing budgets with a strong focus on
profitable revenue and acquisition economics

.
- SEO & Organic Growth:

Drive strategies to increase qualified organic traffic and conversions.
- Growth Strategy:

Identify opportunities across the complete marketing and sales funnel.

REQUIRED TECH STACK
- Google Ads Dashboard • Meta Ads Manager • Google Analytics (GA4) • Google Search Console • Microsoft Clarity • Looker Studio • Ad Spying/Competitor Intelligence Tools
- Bonus:

Google Tag Manager, CRM, WhatsApp/Marketing Automation & Conversion Tracking experience.

WHAT WE EXPECT
- 5–8 years

of relevant digital/performance marketing experience.
- Strong hands-on expertise in
Google Ads & Meta Ads

.
- Proven track record of improving
ROAS, CAC, lead quality, and revenue

.
- Strong analytical and commercial mindset.
- Ability to take
end-to-end ownership

📌 Senior Marketing Manager (Noida)
🏢 INDIAN INSTITUTE OF VEDIC SCIENCE
📍 Noida