? GROWTH & MARKET EXPANSION LEAD

Build Markets. Build Brands. Build Impact.

? Bengaluru, Karnataka | Full time ? BBindi – An EMP Bindi Initiative

Most sales roles ask you to execute a playbook someone else has already written. This role asks you to build the playbook.

BBindi brings products made by rural women, self-help groups, and farmer producer organisations to customers across urban India. We're looking for an ambitious, hands-on Growth & Market Expansion Lead to take BBindi to the next level — both online and offline — working directly with the founding team.

? What You'll Build

- ? Retail & Distribution.

General Trade, Modern Trade, retail, wholesale, distributors, super-stockists, institutional sales — starting in Bengaluru, expanding to new cities. Your scoreboard: distribution, shelf visibility, revenue.
- ? Online & E-commerce Growth.

Website, product listings, online sales, traffic, conversions, social commerce. You don't need to code — you need to be comfortable running it.
- ? Digital Campaigns.

Meta & Google Ads, lead-gen and conversion campaigns. Comfortable with Reach → Clicks → Leads → Conversion → Sales → ROI.
- ? Full-Funnel Thinking.

Connect marketing to actual revenue across Awareness → Interest → Lead → Customer → Repeat Customer — not just likes and views.
- ? Relationships.

Retailers, distributors, super-stockists, institutional buyers, online platforms — trust that turns into long-term business.
- ? Market Intelligence.

Track competitors, pricing, trends — and tell us what to do about it, not just what happened.
- ? Test → Learn → Scale.

New products, formats, channels, and campaigns. Double down on what works; move fast from what doesn't.

⚡ What Makes This Different

Real ownership — no waiting on a 12-layer hierarchy. You'll work with the founding team and influence what we sell, where we sell, how we market, and how we grow.

? Who We're Looking For A Growth Builder, not just a Sales Manager. 3–7 years in Sales, Marketing,



Business Development, FMCG, Retail, E-commerce, D2C, or Startups.

Ideally with experience in:

Building sales channels • managing retailers/distributors • e-commerce & website ownership • Meta Ads & digital campaigns • lead generation • customer acquisition • campaign & sales performance tracking • market research The kind of person who thrives:

Entrepreneurial, hands-on, commercially minded, curious, data-aware, relationship-driven, action-oriented, adaptable — someone who meets a distributor in the morning, checks online sales at noon, launches a Meta campaign in the afternoon, and comes back tomorrow with a new growth idea.

We're not looking for someone who wants to manage a territory. We're looking for someone who wants to build one.

? Why BBindi?

BBindi is the market-facing wing of EMP Bindi International Association, a social enterprise creating sustainable livelihoods for rural women through entrepreneurship, renewable energy, digital education, and agri-livelihoods. Your work here won't only create sales — it can create markets, livelihoods, and a brand with purpose.

? What You Get

? Founder exposure • ? Real ownership • ? Multi-channel experience (retail, distribution, e-commerce, digital) • ?️ Build from the ground up • ? Freedom to experiment • ❤️ Purpose + business • ? Career growth as BBindi grows

? Role Details

Designation: Growth & Market Expansion Lead | Location: Bengaluru, Karnataka | Experience: 3–7 years | Employment: Full-Time | Travel: Required | Languages: English & Kannada, Hindi a plus | Education: Graduate/Postgraduate in Marketing, Business Admin, or related — but what you've built matters more than where you studied.

? Ready to Build Something?

If you want a routine 9-to-5 role with an existing playbook, this probably isn't it. If you want to build a market, a distribution network, digital sales, campaigns, a brand, and your career — we'd love to hear from you.

? [email protected] ? 97480 57002

Send your CV + a short note: "If you joined BBindi, what would you build in your first 90 days?"

📌 GROWTH & MARKET EXPANSION LEAD (Bengaluru)
🏢 Bindi International
📍 Bengaluru