Founder's Office-Sales & GTM (India)

Founder's Office-Sales & GTM (India)

03 Sep
|
GaiN Video
|
India

03 Sep

GaiN Video

India

Sales & GTM — Founder's Office

Company: GaiN.video Role: Sales & GTM Intern — Founder's Office

Location: Remote / NCR region

Duration: 6 months

Type: Internship

Reporting to: Founder

About GaiN

GaiN is an AI-native video creation platform built for businesses.

Businesses today need to create product videos, sales enablement content, training videos, explainers, educational content and marketing videos constantly. Traditionally, producing these videos requires writers, designers, video editors, motion designers and multiple rounds of coordination.

GaiN brings much of this workflow into one AI-native platform—helping businesses turn ideas, documents, websites and product information into high-quality business videos dramatically faster.

We are building GaiN for teams that have a recurring need to communicate complex information through video across marketing, sales, L&D;, HR, product, customer education and training.

We are now looking for a Sales & GTM Intern to work directly with the Founder and help build GaiN's early sales and go-to-market engine.

This is not a conventional sales internship.

You will not simply be handed a list of leads and asked to send cold emails.

You will help us answer questions like:

Who should GaiN sell to? Why would they buy? How do we identify companies that are likely to need us right now? Who is the right person to contact? Which messages work? Which partnerships can unlock distribution? And how can we turn interest into revenue?

What You Will Work On

1. Founder-led outbound sales

Work directly with the Founder to turn his existing network and professional connections into potential business opportunities.

You will

- Research relevant prospects within the Founder's LinkedIn network and broader network.
- Identify the right decision-makers within target companies.
- Understand the company and its likely use case before reaching out.
- Write personalized LinkedIn messages and follow-ups.
- Start conversations and qualify potential opportunities.
- Maintain a structured prospect pipeline.
- Track outreach, responses, meetings and opportunities.
- Continuously improve messaging based on what you learn from the market.

The goal is not to maximize the number of messages sent.

The goal is to create meaningful conversations with the right prospects.

2. Deep prospect research & buying-signal identification A major part of this role will be figuring out which companies are likely to have a real need for GaiN.

You will research companies and identify signals such as:

- Hiring for AI video editors, video producers, motion designers or content creators.
- Increasing investment in content or video production.
- Digital marketing and creative agencies managing large volumes of video work.
- SaaS and technology companies frequently launching products or features.
- Companies with large sales enablement, L&D;, training or customer education teams.
- Organizations producing recurring training or educational content.
- Companies actively adopting AI for content or marketing workflows.
- Other business events that indicate a potential need for faster video production.

You will learn to move from:

"This company looks interesting."

to:

"This company has a specific signal that suggests GaiN may be valuable to them."

1. Build highly curated prospect lists

Research target markets, industries, companies and personas and build structured prospect lists.

Your research should connect





Company → Buying signal → Use case → Decision-maker → Contact → Outreach angle

You may also help experiment with different:

- Industries
- Geographies
- Company sizes
- Buyer personas
- Use cases
- Messaging
- Outreach channels The objective is to understand where GaiN has the strongest product-market and sales potential.

1. Targeted email outreach

Execute outbound email campaigns against highly researched prospect lists.

You will

- Research prospects before contacting them.
- Write personalized outbound emails.
- Develop different messaging angles.
- Manage follow-ups.
- Track open/reply/meeting outcomes where applicable.
- Maintain CRM and pipeline hygiene.
- Identify patterns in what prospects respond to.
- Help continuously improve GaiN's outbound playbook.

1. Strategic partnerships & distribution

This will be a significant part of the role.

Instead of only asking

"Who can buy GaiN?"

you will also explore:

"Who already has access to the customers GaiN wants?"

Research and approach potential

- Digital marketing agencies
- Creative and video agencies
- AI product companies
- SaaS companies
- Software resellers
- Technology partners
- L&D; and training companies
- Consultants
- Communities and ecosystem partners
- Media and content partners
- Other organizations that could distribute or recommend GaiN

You will help explore models such as:
- Referral partnerships
- Reseller relationships
- Agency partnerships
- Co-marketing
- Bundled offerings
- Portfolio partnerships
- Strategic distribution

6. Convert inbound & marketing leads

GaiN generates interest through content, social media, product activity and other marketing initiatives. You will help turn that interest into qualified sales conversations.

This may involve

- Monitoring incoming leads and sign-ups.
- Identifying high-potential MQLs.
- Researching the company and person behind the lead.
- Prioritizing prospects based on buying potential.
- Reaching out to qualified leads.
- Understanding their current video/content workflow.
- Identifying their pain points and use cases.
- Moving qualified leads toward demos and trial activation.
- Following up with users who demonstrate buying intent.

The objective is

Interest → Conversation → Product Experience → Qualified Opportunity

1. Product demos & trial activation

For high-potential prospects, you will assist with and eventually take ownership of product demonstrations.

You will learn to

- Understand the prospect's use case before the demo.
- Tailor the demonstration to their business problem.
- Show the most relevant GaiN workflows.
- Help prospects create their first video.
- Follow up after trial activation.
- Identify objections and blockers.
- Feed customer feedback back to the Founder and product team.
- Understand what turns a trial into a paying customer.

Over time, strong performers should be capable of taking a prospect from initial conversation to product activation.

1. VC portfolio & ecosystem strategy

We want to build relationships that create leverage rather than pursuing every customer individually. You will research venture capital funds,



accelerators, startup communities and other ecosystems whose portfolios could contain hundreds of potential GaiN customers.

For example

Which VC funds have portfolio companies that are likely to have a recurring need for product marketing, sales enablement, training or business video?

You will help develop strategies such as:

- Portfolio-wide GaiN offers
- Founder benefits
- Startup programs
- Portfolio enablement
- Workshops and demos
- Community partnerships
- Preferred vendor relationships
- Co-marketing

This part of the role requires thinking beyond individual deals and looking for high-leverage distribution opportunities.

1. GTM research & experimentation

Because GaiN is building its market, this role will also contribute directly to our go-to-market strategy. You will investigate questions such as:
- Which industries show the strongest demand?
- Which buyer personas respond most?
- Which use cases create the most urgency?
- What are customers currently using instead?
- What objections come up repeatedly?
- Which competitors are prospects evaluating?
- Which outreach channels produce qualified opportunities?
- Which buying signals correlate with actual interest?
- Which partnership models can create repeatable distribution?

You will help turn these observations into practical GTM experiments.

What Success Looks Like

We care about quality, learning velocity and real business impact, not vanity metrics.

You will be evaluated on:

- Quality of prospect research.
- Ability to identify strong buying signals.
- Number and quality of qualified opportunities generated.
- Outreach quality and response rates.
- Meetings and demos generated.
- Trial activations and sales opportunities created.
- Strategic partnerships identified and initiated.
- Quality of GTM experiments.
- Ability to identify useful market patterns.
- Speed of execution.
- Ownership and independence.

A great outcome from this internship is not simply:

"I sent 1,000 emails."

It is

"I discovered a segment where GaiN has strong demand, figured out why, built a repeatable outreach approach, generated qualified opportunities and identified a scalable way to reach more companies."

Who We Are Looking For

We are looking for someone who is curious, driven, commercially minded and comfortable figuring things out independently. You do not need years of sales experience.

You do need the mindset of someone who enjoys finding answers.

You may be a strong fit if you:

- Are genuinely interested in AI, startups and SaaS.
- Enjoy researching companies and people.
- Have solid written and verbal communication skills.
- Are comfortable reaching out to people you don't know.
- Can write thoughtful, personalized messages and emails.
- Are naturally curious about why businesses buy products.
- Enjoy understanding markets and customer problems.
- Are comfortable with LinkedIn, spreadsheets, CRMs and prospecting tools.
- Can distinguish a high-potential prospect from a random lead.
- Take initiative instead of waiting for detailed instructions.
- Learn quickly from feedback.
- Are comfortable experimenting and iterating.

If you have already made it this far, you can skip the queue and email our founder directly to get noticed.

Email: arijit[at]exploregain[dot]com

1. Your resume and LinkedIn profile

2. A short note on why you are interested in working with GaiN

3. One example of something you researched, built, sold or initiated on your own

📌 Founder's Office-Sales & GTM (India)
🏢 GaiN Video
📍 India

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