Marketing Executive

We are looking for a driven and target-oriented Marketing Executive to generate leads, build brand awareness, and acquire recent clients for an interior design studio.

The role involves a combination of field marketing, networking, telemarketing, lead generation, appointment setting, and CRM management. The ideal candidate should be confident in interacting with clients and industry professionals and comfortable with both field visits and outbound calling.

Key Responsibilities

Field Marketing & Local Outreach

- Conduct field visits across residential areas, newly developing gated communities, and commercial districts to identify potential clients and property owners.
- Build and maintain referral networks with real estate agents, property developers, architects, and hardware/material vendors.
- Distribute company brochures, portfolio booklets, and promotional materials at targeted locations, events, and builder offices.
- Identify upcoming residential projects and commercial spaces and pitch interior design and fit-out services at an early stage.

Telemarketing & Lead Generation
- Make high-volume outbound calls using incoming inquiries, cold/warm lead databases, and networking contacts.
- Understand and qualify prospective clients based on their design requirements, project scope, budget, and timeline.
- Follow up with leads generated through social media, website forms, and other digital channels.
- Present the studios design services and expertise effectively over the phone to secure consultation meetings and site visits.

Appointment Setting & CRM Management
- Schedule introductory calls, virtual consultations, studio meetings, and site visits between prospective clients and the Lead Designer/Director.
- Maintain accurate and updated CRM records, including call outcomes, field visit notes, follow-up dates, and lead status.
- Coordinate calendars and send timely reminders to clients and internal design team members.

Market Intelligence & Reporting




- Conduct local competitor analysis and gather information on pricing, popular materials, and current market trends.
- Track daily, weekly, and monthly performance metrics, including calls made, field visits, qualified leads, and appointments booked.
- Prepare regular performance reports and provide market feedback to management to improve marketing and outreach strategies.

Required Qualifications & Skills Education & Experience
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 1–4 years of experience in field sales, business development, or telemarketing.
- Experience in real estate, architecture, interior design, or related industries will be preferred.

Technical Skills
- Proficiency in CRM software and spreadsheets such as MS Excel/Google Sheets.
- Familiarity with digital communication tools such as WhatsApp Business and email marketing.
- Good knowledge of local geography and real estate hotspots.

Key Skills
- Excellent verbal communication and persuasion skills.
- Robust active listening and client-handling abilities.
- Ability to handle rejection and work effectively in a target-driven environment.
- Self-motivated, proactive, and results-oriented approach.
- Professional appearance and confident personality.
- Strong interpersonal and networking skills.
- Fluency in English and local languages.

Job Requirements
- Willingness to travel for field visits and client/networking meetings.
- Comfortable with outbound calling and lead follow-ups.
- Ability to build strong relationships with clients and industry professionals.
- Strong focus on lead generation, appointment setting, and conversion.

Preferred Industry Experience Interior Design | Architecture | Real Estate | Construction | Fit-Out | Building Materials

Role Type

Marketing Executive / Field Marketing / Business Development / Telemarketing

Experience Required

1–4 Years

Education

Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field.

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📌 Field Marketing Executive (Hyderabad)
🏢 Daily Labour Hub
📍 Hyderabad