About The Organic World The Organic World is a leading retailer committed to providing healthy, natural, and organic products to customers through both offline and digital channels. We are looking for an experienced E-commerce professional to drive our online growth, customer acquisition, and digital commerce strategy.

Role Overview :

The Senior Manager - E-commerce & D2C will be responsible for leading the end-to-end online business, driving revenue growth, enhancing customer experience, managing the Shopify ecosystem, and scaling digital channels. The role requires a blend of strategic thinking, commercial acumen, and hands-on execution.

Key Responsibilities

E-commerce Business Growth

- Drive overall online sales, revenue, and profitability targets.
- Develop and execute D2C growth strategies.
- Own P&L; for the e-commerce business.
- Analyze customer behavior and market trends to identify growth opportunities.

Shopify Management

- Manage and optimize the Shopify platform for performance and conversions.
- Lead website enhancements, integrations, and new feature launches.
- Work with development partners to improve website functionality and user experience.
- Ensure seamless order management, payment gateway operations, and customer journey.

Digital Marketing & Customer Acquisition

- Drive customer acquisition through SEO, SEM, Meta Ads, Google Ads, Affiliate Marketing, and CRM campaigns.
- Improve customer retention, repeat purchases, and lifetime value.
- Develop loyalty and subscription programs.

Marketplace & Omnichannel Strategy

- Manage marketplace relationships (Amazon, Flipkart, Instamart, BigBasket, Blinkit, Zepto, etc.).




- Build omnichannel customer experiences across online and offline touchpoints.
- Drive category growth and merchandising strategies.

Analytics & Reporting

- Monitor key metrics such as:
- Traffic
- Conversion Rate
- ROAS
- CAC
- LTV
- Repeat Purchase Rate
- AOV
- Generate actionable insights and recommendations for business growth.

Team Leadership

- Lead and mentor teams across e-commerce operations, performance marketing, CRM, and customer experience.
- Collaborate with operations, supply chain, technology, and merchandising teams.

Desired Candidate Profile

Experience

- 10+ years of experience in E-commerce, D2C, Retail, FMCG, or Consumer Brands.
- Proven experience managing Shopify-based websites.
- Solid understanding of digital marketing and performance-driven growth.
- Experience managing online business P&L.;

Skills

- Shopify Plus / Shopify ecosystem expertise.
- Google Analytics (GA4), Google Ads, Meta Ads.
- CRM and Marketing Automation.
- Data-driven decision making.
- Strong stakeholder management and leadership skills.
- Excellent communication and presentation abilities.

Preferred Background

- Experience in Grocery, Organic Foods, FMCG, Wellness, or Retail sectors.
- Exposure to omnichannel commerce models.

Success Metrics

- Revenue Growth
- Website Conversion Rate
- Customer Acquisition Cost (CAC)
- Customer Lifetime Value (LTV)
- Repeat Purchase Rate
- ROAS & Marketing Efficiency
- Customer Satisfaction & Retention

Interested candidates should have a strong track record of scaling D2C businesses, optimizing Shopify platforms, and driving profitable growth in a fast-paced retail environment. Work location : Bangalore MG Road

📌 Ecom Head -C (Bengaluru)
🏢 The Organic World
📍 Bengaluru