Roles & Responsibilities

- Create engaging and creative content for social media platforms, websites, and other digital channels.

- Develop content ideas, concepts, and campaigns based on brand and marketing requirements.

- Create Reels, videos, posts, stories, captions, and promotional content.

- Plan and maintain a regular content calendar for all social media platforms.

- Coordinate with the Marketing, Creative, and Sales teams to develop content aligned with business goals.

- Conduct research on current social media trends, audience interests, and competitor content.

- Handle basic video shooting, editing, and content production as required.

- Write explicit and engaging captions, scripts, and promotional copy.

- Ensure all content follows the organization’s brand guidelines and communication standards.





- Collaborate with branch teams to collect content, updates, events, student activities, and promotional materials.

- Monitor content performance, engagement, reach, and other relevant metrics.

- Identify opportunities to improve content quality and audience engagement.

- Support promotional campaigns, events, college activities, workshops, and other marketing initiatives.

- Maintain consistency in content quality, posting schedules, and brand presence across platforms.

- Stay updated with new content formats, social media algorithms, tools, and digital marketing trends.

Work Location: In person

📌 Content Creator (Kozhikode)
🏢 Softroniics
📍 Kozhikode