Channel Sales Manager Real Estate

Qualified Profile

Results-driven Channel Sales Manager with experience in real estate sales, channel partner management, business development, and customer relationship management. Skilled in developing and managing relationships with brokers, channel partners, property consultants, and referral networks to generate qualified leads and achieve sales targets.

Strong understanding of the Chennai real estate market, with the ability to identify new business opportunities, build partner networks, improve channel productivity, and drive residential and commercial property sales. Experienced in negotiating with channel partners, coordinating site visits, managing sales pipelines, and ensuring a smooth customer journey from lead generation to booking and closure.

Key Responsibilities

- Develop and manage a strong network of real estate channel partners, brokers, and property consultants across Chennai.
- Identify and onboard new channel partners to expand the company's sales network.
- Maintain strong relationships with existing channel partners and improve their productivity.
- Generate qualified leads through channel sales, referrals, broker networks, digital enquiries, and local market activities.
- Present and promote the company's real estate projects to channel partners and prospective customers.
- Conduct regular project presentations, partner meetings, site visits, and sales training sessions.
- Communicate project USPs, pricing, payment plans, offers, amenities, location advantages, and investment potential to channel partners.
- Set monthly and quarterly sales targets for channel partners and monitor achievement.
- Track leads, site visits, negotiations, bookings, cancellations,



and closures through CRM and sales reports.
- Coordinate with the internal sales, marketing, CRM, finance, and project teams to support the complete sales process.
- Develop territory-wise strategies to increase channel sales and market penetration.
- Monitor competitor projects, pricing, offers, inventory, and market trends in Chennai.
- Ensure transparent and timely communication regarding channel partner commissions and incentives.
- Resolve partner and customer concerns quickly to maintain long-term business relationships.
- Prepare weekly and monthly channel sales reports, forecasts, and performance reviews.
- Drive channel partners toward achieving revenue and booking targets while maintaining healthy partner relationships.

Key Performance Indicators (KPIs)
- Monthly and quarterly sales achievement
- Channel-generated revenue
- Number of active channel partners
- New channel partner onboarding
- Leads generated through channel partners
- Site visits generated
- Lead-to-booking conversion
- Booking value and collections
- Channel partner productivity
- Repeat business and partner retention
- Sales pipeline and forecast accuracy

Core Skills Channel Partner Management | Real Estate Sales | Business Development | Dealer/Broker Network Management | Lead Generation | Negotiation | Site Visit Management | Sales Closing | CRM | Sales Forecasting | Market Analysis | Customer Relationship Management | Team Coordination | Target Achievement

Chennai Market Focus

- Residential apartments
- Villas and plotted developments
- Premium and luxury properties
- Commercial real estate
- Investor sales
- NRI customer sales
- Broker and channel partner networks
- Territory development across Chennai and surrounding growth corridors

📌 Channel Sales Manager (Chennai)
🏢 manju promoters
📍 Chennai