in commercial measurement and causal analytics. The ideal candidate must go beyond standard machine learning modeling to demonstrate expertise in experimental design, statistical measurement, and observational causal inference.
Key Technical Requirements & Skills
Core Focus:
Causal Analytics, Lift Measurement, and Impact Attribution (rather than pure Predictive Machine Learning).
Experimental Design & A/B Testing:
Statistical power calculations, sample size determination, and Minimum Detectable Effect (MDE).
In-depth understanding of A/B test mechanics and variance reduction techniques.
Quasi-Experimental & Observational Causal Inference:
Difference-in-Differences (DiD)
Synthetic Controls
Propensity Score Matching (PSM)
Regression Discontinuity Designs (RDD)
Uplift & Behavioral Attribution:
Demonstrated experience proving that a specific model, campaign, or feature drove a true incrementality/change in user or customer behavior.
Hands-on experience with uplift modeling techniques.
Technical Stack:
Solid proficiency in Python, specifically statistical packages such as statsmodels, scipy.stats, CausalPy, or DoWhy
📌 Data Scientist Mumbai
🏢 CHRYSELYS
📍 Mumbai
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