- Develop and manage business for UV Inks, UV Varnishes and Water-Based Coatings in the assigned territory.
- Identify recent customers and develop business opportunities with existing customers.
- Maintain strong relationships with printers, packaging companies, commercial printers and other relevant customers.
- Understand customer requirements and recommend suitable products and solutions.
- Coordinate product trials, sampling and validation at customer locations.
- Follow up on trials and convert successful validations into regular business.
- Achieve assigned sales and collection targets.
- Prepare and maintain a regular sales pipeline and market development plan.
- Monitor competitor activities, pricing, products and market trends.
- Gather market intelligence and provide regular feedback to management.
- Coordinate with the technical/service team for troubleshooting and customer complaints.
- Ensure timely follow-up on quotations, orders, dispatches and payments.
- Develop new applications and identify opportunities for cross-selling and up-selling across the product portfolio.
- Maintain accurate customer records, sales reports and visit reports.
Skills Rquired
- Graduate / Diploma in any relevant discipline.
- 3–5 years of sales experience in the printing industry.
- Experience in selling Offset Plates, Printing Blankets, Printing Inks, Chemicals or related consumables will be preferred.
- Valuable understanding of printing processes and customer requirements.
- Strong communication, negotiation and relationship-management skills.
- Willingness to travel extensively within the assigned territory.
- Self-driven, target-oriented and capable of developing business independently.
- Candidates with existing relationships with printers and packaging customers will have an added advantage.
Technical/Functional Proficiency Required
Sales & Business Development | Customer Relationship Management | Negotiation | Market Development | Product Trials | Technical Coordination | Market Intelligence | Collection Management