We are looking for an experienced Performance Marketing Specialist with a minimum of 7 years of hands-on experience, specializing in Google Ads (AdWords) and performance-driven lead generation.
The ideal candidate will be responsible for planning, executing, optimizing, and scaling Google advertising campaigns with a strong focus on high-quality lead generation, conversion optimization and maximizing ROI.
Key Responsibilities:
Manage and optimize Google Search, Display, Remarketing and Performance Max campaigns
Conduct keyword research, competitor analysis and audience targeting
Optimize campaigns to reduce CPL and CPA while improving lead quality