- Responsible for overall branch operations, performance and profitability of the branch.
- Drive and participate in field marketing activities of various financial products along with the team to improve brand visibility.
- Plan, conduct and monitor the branch and field level marketing activities to ensure a healthy pipeline of leads resulting in business conversion and branch growth.
- Focus on customer engagement for new customer acquisitions and retention of old customers.
- Conducting error-free valuation and appraisal of gold ornaments pledged in the branch with correct weight and purity assessment as per company policy and audit compliance.
- Joint custodian of the vault with responsibility for safekeeping of pledged securities as per company policies.
- Responsible for keeping NPAs under control through strong follow-ups with customers for interest collections.
- Good planning abilities are required for smooth functioning of the branch and for developing cohesiveness within the company and co-workers.
- Hiring, coaching,
mentoring and training employees and providing them with timely feedback on their performance.
- Maintaining quality and performance of the business, preparing various reports, and taking necessary actions for growth of business in the branch.
- Increase gold loan business, plus various other third-party products i.e., NCDs, gold coins sale, etc.
- Responsible for keeping NPAs in control through strong follow-ups with customers for interest collections.
- Responsible for correct valuation and maintenance of 100% process compliance at the branch.
- Manage error-free valuation and appraisal of gold ornaments pledged in the branch with correct weight and purity assessment as per company policy and audit compliance.
Required Qualifications and Experience
Education & Skill Qualifications:
- 4-7 years of relevant experience required.
- Bachelor's Degree/Post-graduation Degree preferred.
- Previous experience in gold loan banking, gold loan products, management or client service preferred.
- Consistently demonstrates explicit and concise written and verbal communication skills.