Position : Sr Performance & Growth Marketing Officer
Experience : 3–6 years of experience in performance marketing, growth marketing, or digital acquisition, ideally in FMCG, D2C or e-commerce
Qualification : Bachelor's degree in Marketing, Business, or a related field
Salary : 5.8 Lacs
Location : Bangalore • Paid Media Strategy & Execution : Plan and execute paid campaigns across Google, Meta, YouTube, and other digital platforms.
• Media Planning & Bid Optimization : Develop media plans and optimize bidding strategies to maximize campaign performance and budget efficiency.
• Audience Targeting & Lead Generation : Drive qualified lead generation and customer acquisition through targeted audience and retargeting strategies.
• DTH & E-commerce Growth : Drive qualified traffic, customer engagement, and conversions to accelerate digital commerce growth.
• CRM Strategy & Growth Marketing : Develop CRM strategies to improve lead nurturing, customer retention, repeat purchases, and lifetime value.
• Marketing Technology & Innovation : Leverage marketing technology, campaign tracking, and emerging digital platforms to improve performance and drive growth.
• A/B Testing & Experimentation: Conduct structured testing to improve campaign performance, user experience, and conversion rates.
• Marketing Automation : Leverage automation tools to improve lead nurturing, customer engagement, and campaign efficiency.
• Performance Analytics & Reporting : Monitor campaign performance and generate actionable insights to improve marketing effectiveness.
📌 Sr Performance & Growth Marketing Officer (Bengaluru)
🏢 HIRESTAR JOB BANK
📍 Bengaluru
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