Company: NuminX

Location: Mumbai, Maharashtra

Work Mode: On-site | Full-time

Experience: 1–3 Years

NuminX is building an institutional-grade digital asset management platform focused on providing investors with structured, transparent and professionally managed exposure to digital assets.

We are looking for a Web3 Marketing & Sales Associate to own and scale NuminX’s digital presence, brand communication and investor lead-generation initiatives.

This is a hands-on role at the intersection of digital asset management, Web3, marketing and sales. The ideal candidate understands crypto markets but can communicate with the credibility and discipline expected of a financial services brand.

Key Responsibilities

Brand, Content & Social Media

- Manage NuminX’s presence across LinkedIn, X and other relevant digital channels such as Instagram and Telegram.
- Develop and execute the content calendar covering market insights, investor education, product communication and thought leadership via blogs, videos and collaborations.
- Create compelling content around Bitcoin, Ethereum, digital asset investing, portfolio allocation and institutional adoption
- Maintain a consistent, premium and institutional brand voice across all communication.

PR & Communications

- Coordinate end-to-end PR initiatives, including media outreach, press releases and founder/company positioning
- Build relationships with relevant financial, fintech, Web3 and business media
- Identify opportunities for interviews, podcasts, events and thought-leadership placements
- Work with external PR agencies and partners where required

Lead Generation & Sales





- Use LinkedIn Sales Navigator and other prospecting tools to identify and engage potential investors, wealth managers, family offices, distributors and strategic partners
- Build and maintain structured prospect databases and lead-generation funnels
- Execute outbound campaigns across LinkedIn and email
- Qualify inbound and outbound leads and coordinate meetings for the founding/business development team
- Track outreach, follow-ups and conversion metrics through CRM systems

Performance & Growth Marketing

- Plan and manage targeted paid campaigns across relevant digital platforms
- Build campaigns focused on brand awareness, investor education and qualified lead generation
- Monitor CAC, CPL, conversion rates, engagement and campaign ROI
- Experiment with new acquisition channels while maintaining the positioning expected of an asset management brand

What We’re Looking For

- 1–3 years of experience in Web3, crypto, fintech, asset management, wealth management or financial services marketing
- Solid understanding of Bitcoin, Ethereum, digital assets and the broader Web3 ecosystem
- Hands-on experience with LinkedIn Sales Navigator, social media management, lead generation and digital marketing
- Excellent written and verbal communication skills
- Ability to translate complex digital-asset concepts into simple, credible investor communication
- Strong understanding of performance marketing and analytics
- Entrepreneurial mindset and ability to operate in a fast-moving startup environment

Experience working with an asset manager, wealth-tech platform, crypto investment platform, exchange, fintech or Web3 startup will be strongly preferred.

📌 Web3 Marketing & Sales Associate (Mumbai)
🏢 NuminX
📍 Mumbai