04 Sep
|
Genix Entertainment
|
Jaipur
04 Sep
Genix Entertainment
Jaipur
Senior Performance MarketerLocation: Jagatpura, Jaipur
Work Mode: On-site
Experience: 2+ Years
Salary: Up to ₹40,000/month, based on skills & experience
Joining: Immediate Joiner Preferred
About the RoleWe are looking for an experienced and result-oriented Senior Performance Marketer who can take ownership of paid advertising campaigns, drive business growth, and lead a team of performance marketers.
The ideal candidate should have strong hands-on experience with Meta Ads and Google Ads, a data-driven approach, and proven experience in managing and mentoring a team.
Key Responsibilities
- Plan, execute, and optimize performance marketing campaigns across Meta Ads and Google Ads.
- Develop strategies to improve ROAS, ROI, CPL, CPA, CTR, and overall campaign performance.
- Manage and allocate advertising budgets effectively.
- Analyze campaign data and identify opportunities for scaling and optimization.
- Conduct A/B testing of creatives, audiences, landing pages, and campaign strategies.
- Monitor campaign performance and prepare regular performance reports.
- Take ownership of lead generation, conversion, and revenue-focused campaigns.
- Lead, manage, and mentor a team of performance marketers.
- Assign tasks, monitor team performance, and ensure timely execution of campaigns.
- Train team members on campaign setup, optimization, reporting, and best practices.
- Coordinate with the creative and content teams to develop high-performing ad creatives.
- Stay updated with the latest trends, algorithm changes, advertising policies, and industry best practices.
- Troubleshoot campaign issues and take quick corrective actions to achieve targets.
Requirements
- Minimum 2+ years of experience in Performance Marketing.
- Strong hands-on experience with Meta Ads and Google Ads.
- Prior experience managing or leading a team is mandatory.
- Strong understanding of campaign optimization, audience targeting, retargeting, funnels, and conversion tracking.
- Good knowledge of performance metrics such as ROAS, ROI, CPL, CPA, CTR, CPC, CPM, and Conversion Rate.
- Strong analytical and problem-solving skills.
- Ability to independently plan and execute performance marketing strategies.
- Excellent communication and team-management skills.
- Ability to work in a fast-paced, target-driven workplace.
What We’re Looking ForWe’re looking for someone who can think beyond campaign execution — someone who can build strategies, scale successful campaigns, solve performance challenges, and lead a team toward measurable business results. Why Join Us?
- Opportunity to take ownership of performance marketing strategies.
- Leadership and team-management exposure.
- Growth-oriented work environment.
- Opportunity to work on multiple campaigns and industries.
- Competitive salary based on skills and experience.
📌 Senior Performance Marketer (Jaipur)
🏢 Genix Entertainment
📍 Jaipur