Technical Hands on experience with leading Customer Data Platforms including Twilio Segment preferred Salesforce Data Cloud Adobe Real Time CDP Microsoft Dynamics 365 Customer Insights Tealium AudienceStream Treasure Data mParticle Hightouch Census and GrowthLoop Strong understanding of customer profile unification identity resolution audience management data governance and activation capabilities Experience implementing and supporting CDP integrations across Web Mobile Events APIs Data Warehouses Salesforce Adobe Marketing Automation platforms files and enterprise applications Experience working with warehouse connected and zero copy architectures using Snowflake for customer data management audience activation and analytics Experience leveraging CDPs for customer engagement and cross channel activation across Email Web Mobile and journey based marketing campaigns Strong experience developing cloud native solutions on AWS including Kubernetes Lambda event driven architectures messaging platforms and API integrations using Java and Python Experience with Snowflake data engineering including data modeling SQL development data transformation and performance optimization Experience with DynamoDB and PostgreSQL Experience building scalable secure highly available reliable maintainable and high performance enterprise solutions
Behavioral Skills Excellent communication and stakeholder management skills Ability to collaborate with marketing business technology teams and SaaS vendors Robust presentation skills for demonstrating platform capabilities Excellent analytical and problem solving skills with an innovative approach Subject matter expertise in marketing segmentation customer data and end to end campaign activation across Email Web Mobile and Paid Media Highly adaptable with a passion for learning new technologies frameworks and industry best practices
Good to Have Skills Strong frontend development skills using React Vue HTML CSS JavaScript and TypeScript Familiarity with AI ML and Generative AI technologies including LLMs Prompt Engineering Retrieval Augmented Generation RAG and Embeddings